Westwood One Signs Exclusive Deal For AI Weathercaster
Super Hi-Fi, developer of Weathercaster, has signed an agreement giving Westwood One exclusive rights to market and monetize the AI-generated weather service. Weathercaster employs AI algorithms to deliver accurate, timely weather information to radio stations.
Super Hi-FiWestwood One
Westwood One Selects Placements.io to Power Industry-Leading Podcast Advertising Solutions
Custom Operating Management System is a First for Podcasting – Providing Speed, Transparency, Accuracy, and Flexibility for Advertisers CUMULUS MEDIA’S Westwood One, the largest audio network in America, has selected Placements.io, the leader in revenue and billing management for media companies, to create a custom operating management system that will integrate with Megaphone, the largest […]
Westwood OnePlacements.io
Imperative Signs Podcast Deal With Westwood One
Westwood One has announced a partnership with Imperative Entertainment’s podcast division to monetize, market, and distribute all Imperative Entertainment’s existing and upcoming podcast releases. So, who’s on their roster?
AdvertisersWestwood OneImperative Entertainment
Westwood One Podcast Network Adds Political Show
Westwood One will distribute and sell a new podcast and weekend radio show with the McLaughlin Group. Political writer and commentator Tom Rogan hosts the series, with panel members Pat Buchanan, Eleanor Clift, and Clarence Page.
McLaughlin GroupWestwood Oneadvertisers
Westwood One Adds Nielsen’s National Media Impact To Its Audio Insights Platform
Westwood One to Utilize Nielsen National Media Impact to Quantify the Effect of Adding Network Radio to Television Media Plans Nielsen announced that Westwood One has expanded its relationship with Nielsen to license the national version of Nielsen Media Impact (NMI) powered by Nielsen’s Total Media Fusion. Nielsen Media Impact is a cross-platform media planning […]
NielsenWestwood One
Westwood One And APM Sign Podcast Deal
The Westwood One Podcast Network has a new deal with American Public Media to provide promotion and ad sales representation for APM’s popular podcast In the Dark. Season Two of In The Dark looks at the case of a black man who has been tried for the same crime six times.
American Public MediaWestwood One
The Westwood One Advertiser Guarantee
Advertisers just want their advertising to work. They judge those results by how much sales increase. Advertisers sort of believe radio works, but without the kind of instant ratings they get with TV, and instant data they get with digital, radio can be kind of a crap shoot for them. Is Westwood One about to start a trend to change all that? Will this lead to more revenue for radio? We asked the person who introduced the new program, EVP of Corporate Marketing for Cumulus Media and President of Westwood One Suzanne Grimes.
Westwood One Is Delivering the Audio Industry’s First Guaranteed ROI for Its Advertisers
Radio’s strong return on advertising spend is behind the promise
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