“The advertising of gambling products and services must be undertaken in a socially responsible manner and you must comply with the UK Advertising Codes”
“Marketing communications must not be directed at people under 18 through the selection of media or the context in which they appear. No medium should be used to advertise alcoholic drinks if more than 25% of its audience is under 18 years of age.”
“A person who in the course of a business publishes a tobacco advertisement, or causes one to be published, in the United Kingdom is guilty of an offence.”
United Kingdom · This is the market's law, not a publisher's policy. A publisher can still refuse a category the law allows.