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E-Planning

Ad Exchange

Programmatic tools for publishers and advertisers

Profile

TierMid-market (1,000+)
SpecialtyCTV · Open web
OwnsIts own SSP
Identity solutionsUID2 · RampID (LiveRamp) · ID5
StrengthsStrong identity options
Same publishers asMagnite · Microsoft Monetize · Google Ad Manager

Running campaigns

Deals and supplyPrivate marketplace · Preferred deal
Support and reportingAccount manager · Support

What you buy

FormatsDisplay · Video · CTV
Deal typesOpen auction

Reach

publishers6,497
Direct share63%
Confirmed by the exchange29 / 4,085

North America · Latin America · Europe · Middle East & North Africa · Sub-Saharan Africa · South Asia · East Asia · Southeast Asia · Central Asia & Caucasus · Oceania

Quality

Ad-heavy sites reached3.4%
Median publisher rank#198,947
Supply score59 / 100 · #144 of 1,175

How to buy

How to open an account here, what it takes and the minimum spend.

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