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Smadex

DSP

Mobile performance DSP, Entravision-owned.

Acquired by Headway

June 2018Source

Access

How you get inApplication
Minimum spendNot published

What you buy

FormatsIn-app · CTV
Deal typesOpen auction · PMP

Best for

App installsAny industryHigh

How to buy

How to open an account here, what it takes and the minimum spend.

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In the news

Inventory integration

OpenGlass, Anzu

Launched

Mar 24, 2026

Smadex gives mobile and gaming advertisers OpenGlass CTV pause ads

Launched

Feb 5, 2026

Smadex and Anzu bring clickable in-game ads to programmatic buyers

All 5 stories about Smadex