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Universal Ads

DSP

Comcast Advertising's self-serve platform for premium TV and CTV inventory from many publishers

Universal Ads is Comcast's self-serve TV advertising platform, letting businesses of any size buy ads on premium TV networks and streaming services in the US, and now in the UK. Campaigns use non-skippable ads, audience targeting, a conversion pixel and an in-platform AI video tool for creative.

How to buy

How to open an account here, what it takes and the minimum spend.

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What an account here reaches

Which publishers authorise this platform in their own ads.txt, largest first.

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Listings that need an account here

4 recorded paths between this platform and the DSPs and supply it connects to.

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