Ad Demand Surges Ahead of Holiday Season as Generative AI Reshapes Shopping, AdRoll Reports
Adspotfinder news desk
Written from the source below by this site's news desk, not by a person.
“AdRoll, an AI-powered connected advertising platform, released the Q3 2025 edition of its State of Digital Advertising Report.”Source
More like this
AdRoll Reports 45% Drop in Prospecting CPMs Ahead of the Holiday Advertising Season
AdRoll, an AI-powered multichannel advertising platform, today released the Q3 2026 edition of its State of Digital Advertising Report, revealing that display prospecting cost per mille (CPM) fell 45% year over year from July 1 through Sept. 8. Display retargeting CPMs declined 29.1% over the same period, potentially giving holiday marketers a lower-cost window to […]
AdRoll lets its advertisers pilot campaigns in ChatGPT Ads
AdRoll opened a pilot letting a group of its SMB, mid-market and B2B customers run sponsored placements inside ChatGPT, extending AdRoll's buying platform to a new surface.
AdRoll Launches MCP Server to Make Campaign Insights and Actions Available Inside AI Tools
AdRoll, an AI-powered multi-channel advertising platform, announced the open beta launch of the AdRoll MCP Server, a secure, highly efficient approach for customers to connect AdRoll and AdRoll ABM to the third-party AI assistants, agents and automation tools they already use. Built on the open Model Context Protocol (MCP) standard, the AdRoll MCP Server empowers […]
AdRoll integrates Innovid's InnovidXP for independent CTV measurement
Marketers using AdRoll can now measure CTV ad exposure against business outcomes with Innovid's InnovidXP technology.
AdRoll Unifies Under One Brand, Empowering Marketers With an AI-Powered Connected Advertising Platform
AdRoll announced a major brand transformation designed to simplify its market presence and strengthen its position as the innovation leader in advertising technology. RollWorks, previously a NextRoll business unit focused on account-based marketing, will officially become the company’s AdRoll ABM product, uniting under the AdRoll brand to form one connected advertising platform built for today’s fast-moving marketers.a […]