Fast-Growing Kidoodle.TV Family AVOD Service Joins PubMatic on Header Bidding
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EDMONTON, ALBERTA – Your average seven-year-old may not know too much about the intricacies of header bidding through programmatic OTT ad exchanges – but Daniel Riddell doesn’t need them to. The CTO of kids online TV service Kidoodle.TV is witnessing amazing growth during the COVID-19 pandemic. And he is installing a stack of ad-tech to […]
“EDMONTON, ALBERTA – Your average seven-year-old may not know too much about the intricacies of header bidding through programmatic OTT ad exchanges – but Daniel Riddell doesn’t need them to. The CTO of kids online TV service Kidoodle.TV is witnessing amazing growth during the COVID-19 pandemic. And he is installing a stack of ad-tech to […]”Source
BCN and PubMatic link publisher signals to programmatic deals
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