Future Today adds Anoki's scene-level contextual targeting for CTV

UpdateCTV · Data partnershipGlobal

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Future Today's CTV inventory, monetized via Magnite, now uses Anoki's ContextIQ scene-level contextual targeting so advertisers can target CTV placements by on-screen content.

MagniteFuture TodayAnoki

“Partnership introduces innovative ad formats while maximizing publisher inventory through AI-powered contextual intelligence Future Today, a pioneer in delivering cutting-edge CTV ad-supported solutions, has announced its integration of Anoki ContextIQ, bringing scene-level contextual targeting to its Connected TV (CTV) footprint in collaboration with Magnite. This marks a leap forward in how CTV”
Source

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