Profile
TierMid-market (1,000+)
SpecialtyCTV · DOOH · Native · Retail media · Location · Performance · Full stack (SSP and DSP) · Open web
OwnsIts own DSP · Its own SSP
Identity solutionsUID2
MeasurementAdvanced: attribution and lift
AIAgentic buying
StrengthsSelf-serve account
Check before you signNot MRC-accredited
Same publishers asMagnite · PubMatic · Google Ad Manager
Access
How you get inApplication
Minimum spendNot published
Running campaigns
Campaign controlsOptimisation
Creative and traffickingRich media · Review before it runs
TrackingAttribution model
Audience dataFirst-party audiences
Deals and supplyPrivate marketplace · Programmatic guaranteed · Curated deal
What you buy
FormatsDisplay · Video · Native · CTV · DOOH
Deal typesCurated
Reach
publishers5,538
Direct share57%
Confirmed by the exchange124 / 3,177
Where its publishers are
United States1,471
Japan298
Italy294
United Kingdom288
Germany246
France224+119 more
United States1,471 Japan298 Italy294 United Kingdom288 Germany246 France224+119 moreNorth America · Latin America · Europe · Middle East & North Africa · Sub-Saharan Africa · South Asia · East Asia · Southeast Asia · Central Asia & Caucasus · Oceania
Quality
Ad-heavy sites reached3.8%
Median publisher rank#160,045
Supply score57 / 100 · #182 of 1,175
Best for
Online salesFashion & beautyMedium
Online salesRetail & e-commerceMedium
Store visitsRetail & e-commerceMedium
Store visitsAutomotiveMedium
How to buy
How to open an account here, what it takes and the minimum spend.
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