Submit

The privacy shuffle, part 3: Meta resurrects AMM

UpdateMeasurement · Rule changeGlobal

Adspotfinder news desk

Written from the source below by this site's news desk, not by a person.

MetaMobile measurement partners

“Meta updated the terms for its Advanced Mobile Measurement (AMM) framework on June 17th, effectively resurrecting the program after it was discontinued ahead of the launch of Apple's App Tracking Transparency (ATT) platform privacy policy.”
Source

What this is about

Publishers and platforms

META
All news

More like this

Meta brings agentic ad campaign optimization to Muse

LaunchedGlobalMETA

Meta launches a business agent for ad campaigns

LaunchedGlobalMETA

Meta to use ads data for content recommendations

AdvertisersMeta

Policy changeSocial · Rule changeGlobalMETA

Meta expands off-platform activity data to power feeds and AI

Meta removed the setting that let users disconnect off-platform business activity from their account; that data now also personalizes feeds and AI responses for advertisers, not just ads.

MetaOff-Meta activity dataAdvertisers, AI

Policy changeAI assistants · Rule changeGlobalFavicon of Meta AdsMeta AdsFavicon of AIAIMETA

Whop Announces Meta Integration for Whop Ads, its Built-In Advertising Product

Whop AdsMetaadvertisers

LaunchedSocial · Buying accessGlobalMETA

Meta bans law firm ads soliciting anti-social-media lawsuits

Law firms can no longer advertise on Meta platforms to solicit clients for lawsuits against social media companies.

MetaLaw firms

RestrictionSocial · Rule changeGlobalMETAFavicon of Meta AdsMeta Ads