Naranja X and SHORTA start a vertical branded content series
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Naranja X is funding a vertical-video series made with SHORTA.
Naranja XSHORTAbranded content
Meta bans ads from TikTok's US minority owner ByteDance
Meta has placed a complete ban on ads and marketing from ByteDance, TikTok's US minority owner.
ByteDanceMetaFacebook and Instagram
LG Ad Solutions and Best Buy Ads connect LG TV inventory to retail media
Best Buy Ads can now be used with LG Ad Solutions' TV inventory, joining retail media with CTV.
Best Buy AdsLG Ad SolutionsLG TV inventory
Samy acquires US influencer agency Get Engaged
Bridgepoint-backed social agency SAMY acquired Get Engaged to strengthen its US expansion in social and influencer marketing.
BrandsSAMYGet Engagedcreators
Zefr and Reddit Partner to Give Advertisers Deeper Insights and More Precise Suitability Controls
ZefrReddit
Yango Play uses TikTok Branded Buzz with 1,419 creators in Egypt
Yango Play and Spark, part of Publicis, mobilised 1,419 creators on TikTok, the first Egypt brand to use TikTok's Branded Buzz creator solution.
Yango PlaySparkTikTok
Publicis and Netflix Ads bring creators into campaigns in Brazil
BR Media will be responsible for integrating influencers into campaign creation on Netflix's ad platform in Brazil.
PublicisNetflix Adscreators