Place Exchange completes spinout from OOH publisher Intersection

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Programmatic OOH gains ground for marketers who value streamlined ad management and reporting.

“Programmatic OOH gains ground for marketers who value streamlined ad management and reporting.”
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Broadsign acquires OOH supply-side platform Place Exchange

Publishers using Place Exchange's out-of-home ad inventory will now operate under Broadsign after the acquisition.

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Broadsign Acquires Place Exchange As The DOOH Category Hits Its Stride

There’s a big world (of screens) out there. So it makes sense that we’re seeing more consolidation in the out-of-home advertising sector. On Tuesday, digital out-of-home (DOOH) ad tech startup Place Exchange was acquired by Broadsign, another out-of-home SSP.

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Today, (July 23rd, 2024) VIOOH, the leading premium global digital out-of-home (DOOH) supply-side platform, announced a new nationwide programmatic media owner partnership in the US, collaborating with Intersection, the leading experience-driven out-of-home media and technology company with audiences across top […]

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AdQuick accesses leading omnichannel DSPs via Place Exchange to streamline OOH media operations and support advertising partnerships

AdQuick, the world’s top out of home (OOH) advertising platform, announced today that its clients can now activate its curated programmatic supply within any demand side platform (DSP) that is integrated with Place Exchange. This capability integration allows AdQuick’s advertisers to curate programmatic digital OOH supply using the industry’s most holistic information and insights, and […]

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Screenverse, a leading Digital Out-of-Home (DOOH) company in ad management, ad monetization, and programmatic ad solutions, has selected Place Exchange’s PerView solution as a measurement standard across its managed DOOH networks. This groundbreaking measurement solution, developed in accordance with the OAAA OOH Impression Measurement Guidelines, enables Screenverse to deliver accurate and dynamic reach, frequency, and […]

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