Pooja Midha Joins Comcast Advertising, Following Her “North Star” to TV Transformation
Adspotfinder news desk
Written from the source below by this site's news desk, not by a person.
Pooja Midha, a longtime advanced TV executive at MTV and Disney, and most recently CEO of true[x], has joined Comcast Advertising as Chief Growth Officer, a new position, the company announced on Thursday. We sat down with her to talk about her vision o the industry and her decision to join Comcast. She speaks about […]
“Pooja Midha, a longtime advanced TV executive at MTV and Disney, and most recently CEO of true[x], has joined Comcast Advertising as Chief Growth Officer, a new position, the company announced on Thursday. We sat down with her to talk about her vision o the industry and her decision to join Comcast. She speaks about […]”Source
What this is about
Publishers and platforms
Industries involved
More like this
Comcast’s Universal Ads Launches in the UK with Channel 4, ITV & Sky
Today (23rd June, 2026), Universal Ads, Comcast’s self-service advertising platform for the premium TV industry, has officially launched in the UK in partnership with Channel 4, ITV and Sky. The launch, first unveiled by the cohort at Cannes Lions 2025, […]
United KingdomComcast Advertising adds Claritas audience data to its Outcomes+ platform
Advertisers using Comcast Advertising's Outcomes+ platform can now target and measure campaigns with Claritas' audience data and identity graph integrated directly in.
ClaritasComcast Advertising
Comcast Advertising integrates Affinity Solutions purchase data
Comcast Advertising can now use Affinity Solutions' card transaction data in Outcomes+, letting advertisers find untapped households and prove real-world campaign impact.
Affinity SolutionsComcast AdvertisingAdvertisers
RTL completes acquisition of Sky Deutschland from Comcast
RTL now owns Sky Deutschland, consolidating two of central Europe's big broadcasters as advertisers face fewer, larger TV sellers in Germany.
Germany