Sovrn Introduces Signal Vitals, a Unique Programmatic and Inventory Health Dashboard for Publisher Ad Inventory Optimization
Ad Spot Finder news desk
Our automated news desk wrote this from the source below.
“New offering expands the value of the Signal product, empowering publishers to be more competitive by aligning ad experiences with advertiser requirements Sovrn, a publisher technology platform that helps publishers and creators earn and keep more revenue, announced the launch of its latest offering – Signal Vitals.”Source
Sovrn Partners With Dappier to Unlock Conversational AI Advertising for Publishers and Marketers
SovrnDappierPublishers
To Reduce The Ad Tech Tax, Sovrn Expands Its SaaS Pricing Model
Ad tech fees are too high. And the idea of a software-as-a-service (SaaS) model for SSPs and publisher tech is gaining momentum. Publisher monetization platform Sovrn is expanding availability of its SSP’s flat CPM pricing model in a bid to scoop up smaller pubs who are sick of sharing a percent of every CPM with […]