Advertising news, connection by connection

German court strips Meta of liability shield for fake ads

Meta faces fines of up to €250,000 per fake ad after a Frankfurt court ruled its ad auction and feed ranking amount to content control, removing its hosting-law shield and increasing platform liability for scam ads.

Frankfurt courtfake adsMeta Ads

RegulationSocial · Rule change

Germany

Meta Ads 3 weeks ago

RTL Deutschland baut nach der Sky-Übernahme weitere 500 Arbeitsplätze ab.

Acquisition

Germany

RTL Deutschland 3 weeks ago

Apple forced to restructure ATT

BundeskartellamtApple

RegulationApp · Rule change

Germany2 months ago

Berlin court orders transit operator to run Nius ad again

BVG, Berlin's transport operator, must display the Nius advertising campaign again after a Berlin administrative court ruled its removal unlawful.

Berlin administrative courtBVGNius ads

RegulationOut-of-home · Rule change

Germany

NIUS 3 months ago

RTL Deutschland baut auch die Kommunikation nach Sky-Übernahme erneut um

Acquisition

Germany

RTL Deutschland 3 months ago

Stroer becomes Zattoo's ad sales representative in Germany

Advertisers can now buy Zattoo's German streaming inventory through Ströer, which becomes its ad sales representative there.

StröerZattoo

UpdateCTV · Sales representation

Germany

Zattoo 4 months ago

Ströer vermarktet Zattoo künftig in Deutschland

Update

Germany

Zattoo 4 months ago

RTL Deutschland reorganises for Sky integration, targets 250m euros in synergies

Broadcaster RTL Deutschland is reorganising its team to integrate Sky, targeting 250 million euros in synergies over three years.

RTL DeutschlandSky

MergerTV · Merger

Germany

RTL Deutschland Favicon of Sky Media

Sky Media 4 months ago

RTL completes acquisition of Sky Deutschland from Comcast

RTL now owns Sky Deutschland, consolidating two of central Europe's big broadcasters as advertisers face fewer, larger TV sellers in Germany.

RTLSky Deutschland

AcquisitionTV · Acquisition

Germany

RTL

Comcast Advertising Favicon of SKY Deutschland

SKY Deutschland 4 months ago

RTL Deutschland, Sky Deutschland, Frank Robens, Alexander Rösner, Sportbereich, Fusion, Personalien, EVP Sport

Merger

Germany

RTL Deutschland 4 months ago

Koddi opens programmatic access to Wolt's retail media inventory in Germany

Brands and agencies can now buy Wolt's in-app retail media ads programmatically through Koddi, starting in Germany.

Brands, agenciesKoddiWolt Ads

LaunchedCommerce · Inventory integration

Germany

Koddi 5 months ago

"Horizont": Stefan Ottlitz übernimmt Deutschland- und Digitalgeschäft bei Burda Media.

Acquisition

Germany5 months ago

RTL Deutschland baut nach Sky-Übernahme die Geschäftsführung um, Carsten Schwecke und Ingrid Heisserer gehen.

Acquisition

Germany

RTL Deutschland 5 months ago

Bauer Media Group schließt Bauer Xcel in Deutschland.

Shut down

Germany

Bauer Media 6 months ago

German court bars online ads for cannabis treatment

Advertisers can no longer run online ads for cannabis treatment services in Germany after a court ruling.

CourtCannabis advertisers

RegulationWeb · Rule change

Germany6 months ago

Havas acquires Styleheads, integrates agency with Havas Play in Germany

Acquisition

Germany7 months ago

VIOOH adds ISM's German gas-station DOOH screens to its platform

Buyers can now programmatically reach 784 digital screens at German gas stations through VIOOH's partnership with ISM.

VIOOHISM

Market dataOut-of-home · Inventory integration

Germany

VIOOH 8 months ago

German court bars Amazon from forcing ads on paying video customers

Amazon can no longer impose advertising on paying Video customers in Germany after a Landgericht Munchen ruling.

Landgericht MunchenAmazon

RegulationCTV · Rule change

Germany

Amazon Ads Favicon of Amazon

Amazon 10 months ago

Julep Media becomes ad sales rep for Audio Alliance in 2026

Advertisers will be able to buy Audio Alliance's ad inventory through Julep Media's sales team starting in 2026.

Julep MediaAudio Alliance

UpdateRadio · Sales representation

GermanyJulep Media 10 months ago

waipu.tv launches seven RTL Deutschland FAST channels

Advertisers can now reach RTL Deutschland's programming through seven free ad-supported streaming channels newly launched on waipu.tv.

waipu.tvRTL Deutschland

LaunchedCTV · Distribution deal

Germany

RTL Deutschland 10 months ago

Amazon Ads bringt spektakulären Video Generator nach Deutschland

Launched

Germany

Amazon Ads 11 months ago

Amazon Ads bringt KI-Video-Generator für Werbekunden nach Deutschland.

Launched

Germany

Amazon Ads 11 months ago

RTL Deutschland startet Marken-Kampagne für RTL+.

Launched

Germany

RTL Deutschland 11 months ago

Bintz-Verlag takes over regional ad sales for FAZ, FR, FNP

Advertisers buying regional ads in the FAZ, Frankfurter Rundschau and Frankfurter Neue Presse now go through new sales house Bintz-Verlag.

Bintz-VerlagFAZ, FR, FNP

AcquisitionPrint · Sales representation

Germany

FAZ 11 months ago

Madsack acquires publisher Nordwest Medien

Publisher Madsack takes ownership of Nordwest Medien, growing its regional newspaper ad inventory in Lower Saxony.

MadsackNordwest Medien

AcquisitionPrint · Acquisition

Germany

MADSACK 1 year ago

Frankfurt court halts Apple ad campaign over greenwashing claims

A Frankfurt regional court has ordered Apple, as an advertiser, to stop running an ad campaign found to make misleading environmental claims in Germany.

Frankfurt Regional CourtApple

RestrictionWeb · Rule change

Germany

Apple Ads 1 year ago

German court bans before/after ads for cosmetic treatments

Advertisers running cosmetic treatments in Germany can no longer use before/after imagery in ads, after a Federal Court of Justice ruling against Dr. Rick und Dr. Nick.

BGHDr. Rick und Dr. Nick

RestrictionWeb · Rule change

Germany1 year ago

Netpoint Media becomes ad-sales rep for two German news sites

Publishers Schwäbische.de and Nordkurier.de now have their advertising sold by Netpoint Media.

Netpoint MediaSchwäbische.de, Nordkurier.de

UpdateWeb · Sales representation

Germany

Netpoint Media Favicon of Nordkurier

Nordkurier 1 year ago

RTL Deutschland to acquire Sky

Advertisers buying German TV inventory will deal with a combined RTL Deutschland and Sky, after RTL announced its acquisition.

RTL DeutschlandSky

AcquisitionTV · Acquisition

Germany

RTL Deutschland Favicon of Sky Media

Sky Media 1 year ago

Social-Media-App: BeReal launcht Werbeplattform in Deutschland

Launched

Germany

BeReal 1 year ago

BeReal launcht Werbe-Plattform in Deutschland.

Launched

Germany

BeReal 1 year ago

Stellar Tech expands its presence in Europe with acquisition of German platform IROIN, reinforcing its position as a leading influencer marketing platform

Stellar Tech, leader in influencer marketing technology, excitedly announces the acquisition of IROIN, the leading influencer marketing platform in Germany. This strategic move will enhance Stellar’s product offerings and accelerate its expansion in the DACH region and across Europe. As the company’s 2nd acquisition in less than a year – following the purchase of Influo (now Creatorz) in June […]

IROINStellar Tech

AcquisitionSocial · Acquisition

Germany2 years ago

Die Agentur Vivalu übernimmt sindholm-Beratung und Mandat der Sparkassen-Finanzgruppe

Vivalusindholm

AcquisitionAgencies · Acquisition

Germany2 years ago

Leserkreis Daheim übernimmt die Medien-Palette

Leserkreis DaheimMedien-Palette

AcquisitionPrint · Acquisition

Germany2 years ago

AdTech-Unternehmen mCanvas startet in Deutschland und integriert Technologie von Opinary.