News
Follow the launches, price changes and new rules that change where you can buy ad spots. Each story is dated and filed under the companies involved.
NetherlandsThe Hague Bans Fossil Fuel Ads
Today’s news: ITV Launches Discount Finding Extension; UK to Ban Junk Food Ads; The Hague Bans Fossil Fuel Ads ITV has launched ITV Kerching, a new customer-facing affiliate marketing brand which aims to save online shoppers money. It’s a browser extension, […]
The Haguefossil fuel advertisers
Facebook’s behavioral ads lacked legal basis, Dutch court rules
In the latest blow to Meta’s consentless behavioral ad-targeting business in Europe, a Dutch court has found the social media giant’s Irish subsidiary did not have a lawful basis to process local users’ data for ad targeting. Dutch privacy advocacy group, the Data Privacy Foundation (DPS), along with a local consumer protection not-for-profit, Consumentenbond, filed […]
Dutch courtFacebook
Azerion Strengthens Dutch Digital Advertising Foothold Through Acquisition of [M]Media
Azerion has announced the acquisition of [M]media B.V., a leading sales house, tech partner and intermediary for publishers and advertisers in the Dutch digital advertising space with a strong focus on sports, lifestyle and automotive audiences. Atilla Aytekin, co-CEO of Azerion, comments: “[M]media has long been one of the leading advertising networks in the Netherlands […]
Azerion[M]media
Ahold Delhaize Acquires Minority Stake in Adtech Company Adhese to Drive Development of Digital Advertising Opportunities
Zaandam, the Netherlands, October 19, 2022 – Ahold Delhaize announces that it has acquired a minority stake in advertising technology company Adhese. With this step Ahold Delhaize accelerates the development of innovative digital advertising opportunities for B2B partners across Europe to create more tailored and relevant customer experiences. Ahold Delhaize is committed to accelerating its investments […]
Pijper Media Partners with Outbrain to Power Recommended Content
Outbrain, a leading recommendation platform for the open web, is proud to announce today a new partnership agreement with Pijper Media, a renowned media owner in The Netherlands. Via a multiyear partnership, Outbrain will be exclusively managing audience engagement and development via the company’s recommendation technology across all the websites within the Pijper Media’s network. […]
Leading Publisher DPG Media Adopts Xandr Ad Server
UK: DPG Media, a leading publisher in the Netherlands, has today announced that they have chosen to partner with Xandr, AT&T’s advanced advertising company, as their ad server platform of record. From 1st October, DPG Media will make their publisher business available on Xandr Monetize, Xandr’s ad server, alongside the existing DPG Media magazine business (previously Sanoma […]
DPG MediaXandr
Dutch court orders Facebook to ban celebrity crypto scam ads after another lawsuit
A Dutch court has ruled that Facebook can be required to use filter technologies to identify and pre-emptively take down fake ads linked to crypto currency scams that carry the image of a media personality, John de Mol, and other well known celebrities. The Dutch celerity filed a lawsuit against Facebook in April over the […]
Dutch courtFacebookadvertisers
Triton Digital Expands Partnership with One Media Sales to Boost Programmatic Audio Advertising in the Netherlands
Partnership Enables the Programmatic Buying and Selling of Online and Mobile Audio Ads in the Netherlands through Triton’s Programmatic Audio Advertising Marketplace, a2x® LONDON – Triton Digital®, a leading technology provider for the global audio industry, announced an expansion of their partnership with the largest radio sales house in the Netherlands, One Media Sales (OMS), whereby OMS will operate […]
One Media SalesTriton Digitaladvertisers
Videology Partners with Weborama to Deliver Scalable Audience Insight in Netherlands
Videology, one of the world’s leading video advertising companies, announced a new partnership with online data specialist Weborama. This deeper integration will provide greater audience insights across the digital ecosystem for Videology’s clients in Netherlands. The agreement will see Videology gain access to Weborama’s data management platform – Weborama Audience Manager – to create relevant […]
WeboramaVideology
Ad buying news, by email
Get the biggest stories from our news timeline in your inbox.
Every line carries the date it happened, not the date we added it, and links to its source.
Subscribe to the feed