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Follow the launches, price changes and new rules that change where you can buy ad spots. Each story is dated and filed under the companies involved.
SwedenAdnami Partners with Omnicom Media Group in Sweden to Help Deliver High-Impact Advertising Programmatically
Adnami, which specialises in programmatic, high-impact advertising solutions, has announced a partnership with Omnicom Media Group in Sweden, with the leading global media network opting to work with the Danish tech company in order to optimise the delivery of high […]
Mediekompaniet Adapt Adopts Unified Ad Server, Expanding its Use of PubMatic’s Revenue Management Platform, SEVEN
Sweden’s largest publisher consortium adopts a full stack approach to their programmatic strategy STOCKHOLM – PubMatic, the automation solutions company for an open digital media industry, announced that Mediekompaniet Adapt, a consortia of the major media houses that together offer a unique digital reach to the Swedish market, has chosen PubMatic’s Unified Ad Server to […]
PubMaticMediekompaniet Adapt
Hemnet Selects PubMatic to Exclusively Power its Programmatic Advertising
STOCKHOLM – PubMatic, the marketing automation software company for publishers, announced it has been selected by Hemnet, one of the largest publishers in Sweden, to exclusively power the publisher’s programmatic advertising strategy across its desktop and mobile inventory. This is Hemnet’s first entry into the programmatic space, as it responds to the significant demand from […]
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