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Follow the launches, price changes and new rules that change where you can buy ad spots. Each story is dated and filed under the companies involved.
13 events for LiveIntent
Open LiveIntentLiveIntent Lays off 35 Employees Following Zeta Global Acquisition
The firm had 159 employees, according to a warn notice.
LiveIntent Announces Support for Prebid’s SharedID To Help Publishers and Advertisers Thrive in a First-Party Future
LiveIntent, the pioneer in email marketing, is continuing to transcend email by delivering solutions to Publishers and Advertisers that are built for a future rooted in first-party data. LiveIntent’s announcement to add support for Prebid’s SharedID will ensure efficiency for advertisers and publishers while upholding privacy and user trust. SharedID allows Publishers to transmit their […]
LiveIntent launches Identity Enrichment on Salesforce AppExchange
Salesforce customers can now use LiveIntent to match customers in their CRM against identity, demographic and behavioral data.
LiveIntentSalesforce
LiveIntent and OpenX Partner to Bring the nonID Addressable Media Solution to Marketers and Publishers
Partnership allows buyers and publishers to integrate and test a cookie-less authentication solution LiveIntent, the people-based marketing platform powered by the email address, today announced an expansion of the company’s partnership with OpenX. LiveIntent will officially begin delivering its Authenticated Bridge framework and nonID identifier into the OpenX bidstream. The integration empowers marketers to transact on a […]
MediaMath and LiveIntent Ink ‘NonID’ Partnership
The duo will create an email-based “nonID” to power programmatic media buys after the decline of the third-party cookie.
LiveIntentMediaMath
FullContact and LiveIntent Create an Integrated Solution Providing Online and Offline Identity Resolution at the Person-Level
Empowering publishers, brands, and technology providers with real-time person-level marketing capabilities, without relying on third-party cookies LiveIntent, the people-based marketing platform powered by the email address, today announced a partnership with FullContact, the industry leader in consumer Identity Resolution as a Service. The partnership delivers the ability to map offline and online data to a […]
FullContactLiveIntentpublishers
Kochava and LiveIntent Partner to Unify and Expand Audiences Across All Devices and Bring Identity Resolution to Brands and Publishers for a First Party World
Integrating Kochava IdentityLocker™ and LiveIntent nonID to leverage anonymized IDs with over one billion authenticated email connections for a new identity pathway forward SANDPOINT, Idaho & NEW YORK — Kochava, the leading attribution platform for real-time data solutions for mobile and connected devices, and LiveIntent, the people-based marketing platform powered by the email address, announced a […]
KochavaLiveIntent
Kochava And LiveIntent Partner To Unify And Expand Audiences
Integrating Kochava IdentityLocker and LiveIntent nonID to leverage anonymized IDs with over one billion authenticated email connections for a new identity pathway forward Kochava, the leading attribution platform for real-time data solutions for mobile and connected devices, and LiveIntent, the people-based marketing platform powered by the email address, announced a partnership to enable marketers and publishers […]
LiveIntent Integrates With Rubicon Project To Improve Audience Resolution and Addressability for Advertisers
LiveIntent, the people-based marketing platform powered by the email address, and Rubicon Project, the largest independent sell-side advertising platform, today announced an integration to empower advertisers to transact on a unique, stable, and privacy-safe identifier. LiveIntent’s Authenticated Bridge framework solves many of the challenges confronting marketers around audience resolution and addressability by connecting advertiser and publisher first-party […]
LiveIntentRubicon Projectadvertisers
LiveIntent Is Preparing to Debut Its Own Onboarding Service
The company promises people-based marketing services to rival industry leader LiveRamp.
LiveIntent Acquires Data Onboarding Startup Mojn To Map Intent To Email Opens
Programmatic email platform LiveIntent has acquired Mojn, a Copenhagen-based data onboarding company, following LiveIntent’s recent acquisition of the European recommendation engine AVARI. Terms were undisclosed. All 12 of Mojn’s employees, a majority of whom are data scientists, will join LiveIntent, said Matt Keiser, LiveIntent’s founder and CEO. The acquisition will support LiveIntent’s international expansion, an […]
LiveIntentMojn
LiveIntent Launches Berlin Office With Purchase of AVARI Recommendation Engine
The German-born AVARI Technology Will Accelerate LiveIntent’s People-Based Marketing Products Date-New York, NY- LiveIntent, the industry-leading platform for marketing and advertising in email, today announced it would purchase the “AVARI Recommendation Engine” from German-based RetentionGrid Limited. Using the purchase of the German technology as a springboard, LiveIntent will set up shop in Berlin, its second […]
AVARILiveIntent
LiveIntent Raises $32.5M For Its Email Ad Platform
Email advertising company LiveIntent has raised $32.5 million in new funding. This effectively doubles the amount that LiveIntent has raised. The round was led by private-equity firm FTV Capital, with participation from past investors including Battery Ventures, First Round Capital and Shasta Ventures.
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