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LiveIntent

Ad Network

A People-Based Email Marketing Platform

Acquired by Zeta Global

October 2024Source

Profile

TierLong tail (under 1,000)
SpecialtyNative · Open web
OwnsIts own data
Identity solutionsOwn ID graph
MeasurementAdvanced: attribution and lift
Check before you signManaged service only
Same publishers asGoogle Ad Manager · Magnite · OpenX

Running campaigns

Audience dataFirst-party audiences · Lookalikes
Deals and supplyCurated deal

What you buy

FormatsNative
Deal typesCurated

Reach

publishers284
Direct share97%
Confirmed by the exchange54 / 276

North America · Latin America · Europe · Middle East & North Africa · Sub-Saharan Africa · South Asia · East Asia · Southeast Asia · Oceania

Quality

Median publisher rank#13,410
Exclusive ad spots2 (1%)
Supply score58 / 100 · #162 of 1,175

How to buy

How to open an account here, what it takes and the minimum spend.

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In the news

Auction infrastructure

Prebid

Acquisition

Oct 24, 2024

LiveIntent Lays off 35 Employees Following Zeta Global Acquisition

Acquisition

Oct 21, 2024

Zeta Global Completes Acquisition of LiveIntent

All 18 stories about LiveIntent