News

MNTN and Klaviyo integrate CTV ads with CRM

MNTN and Klaviyo have integrated MNTN's Performance TV with Klaviyo's CRM, letting Klaviyo's customers buy CTV ads and re-engage audiences via email and SMS.

Klaviyo→MNTN→CTV

LaunchedCTV · CRM integrationGlobalMNTN4 weeks ago

MNTN adds Upwave Brand Lift measurement inside its CTV platform

MNTN advertisers can now launch Upwave Brand Lift measurement directly within the platform to track how their CTV campaigns affect brand metrics.

Upwave→MNTN

UpdateCTV · Measurement integrationGlobalMNTN4 months ago

MNTN ties CTV ad campaigns to revenue through a new HubSpot integration

B2B advertisers on MNTN can now tie their CTV ad campaigns directly to revenue reporting in HubSpot, through MNTN's new CRM integration.

MNTN→HubSpot

LaunchedCTV · CRM integrationGlobalMNTN4 months ago

MNTN Wants Its AI Video Ad Generator To Stand Apart From Its CTV Platform

Between a new quarterly earnings report and the launch of an updated video AI tool, Tuesday was a big day for CTV platform MNTN.

UpdateGlobalMNTN5 months ago

MNTN’s Latest Innovation, QuickFrame AI, Scales Rapidly With New AI Video Features Including Consistent Characters, Products, and Locations Across Campaigns

UpdateGlobalMNTN8 months ago

MNTN opens live-streaming ad inventory to SMBs via Magnite

Small and medium-size advertisers can now buy MNTN's live-streaming CTV ad inventory programmatically through Magnite.

Magnite→MNTN

UpdateCTV · Inventory integrationGlobalMNTNMagnite9 months ago

MNTN launches QuickFrame AI to create studio-quality ads in 12 minutes

LaunchedGlobalMNTN11 months ago

MNTN Unveils QuickFrame AI: New AI Platform in Beta Allows Brands of Any Size to Create Studio-Quality Ads in Minutes

QuickFrame AI redefines video production by combining the latest in breakthrough generative AI to create ads ready to publish to TV, Meta, TikTok, YouTube, and Google Ads Manager. MNTN , the technology platform that brings performance marketing to Connected TV, announced the beta launch of QuickFrame AI, an all-in-one video-production platform that lets anyone create […]

LaunchedGlobalMNTN11 months ago

PubMatic and MNTN expand CTV access for small advertisers

Publishers using PubMatic can now reach MNTN's performance-driven CTV advertisers, delivering a 10% revenue lift in early testing.

MNTN→PubMatic

UpdateCTV · Inventory integrationGlobalMNTNPubMatic12 months ago

New PubMatic-MNTN Deal Gives Small Advertisers Access to Big Streaming Platforms

Early testing saw streaming services’ revenues grow by double digits as smaller, performance-driven advertisers bought ads.

UpdateGlobalMNTNPubMatic12 months ago

MNTN Agency-Led Accounts Grow 4x in 2025 as Demand for Performance TV Surges

Market dataGlobalMNTN1 year ago

MNTN and ZoomInfo enable B2B advertising on CTV

B2B brands can now launch streaming TV campaigns with ZoomInfo's go-to-market data for precision targeting through MNTN's CTV platform.

ZoomInfo→MNTN

LaunchedCTV · Data partnershipGlobalMNTN1 year ago

Ad Tech Briefing: MNTN is ad tech's canary in the coal mine for future public listings

An IPO for the Ryan Reynolds—linked firm with a colorful past caps off a varied 1H.

UpdateGlobalMNTN1 year ago

MNTN Introduces MNTN Matched: AI-Powered Precision Audience Targeting, Bringing 6x More Visits and 2x More Revenue Generated by TV Advertising

MNTN, the Hardest Working Software in Television and a trailblazer in Performance TV advertising, announced the launch of MNTN Matched, a groundbreaking platform that transforms the way brands connect with their audiences on television. MNTN Matched offers first-of-its-kind targeting that matches individual consumers with brands and products they are most likely to engage with and […]

LaunchedGlobalMNTN2 years ago

MNTN Announces Full Integration With Rockerbox, Offering Marketers Enhanced Cross-Device Measurement and Transparency Into Performance TV Campaigns

In initial integration testing, advertisers leveraging the new integration saw up to a 5x increase in attributed conversions and a 82% improvement in CPA MNTN, the Hardest Working Software in Television and a trailblazer in Performance TV advertising, today announced a full integration with leading marketing analytics platform Rockerbox. With this integration, Rockerbox’s clients gain […]

Rockerbox→MNTN

LaunchedMeasurement · Measurement integrationGlobalMNTNRockerbox3 years ago

MNTN acquires QuickFrame in hopes of streamlining CTV ad production

MNTN→QuickFrame

AcquisitionCTV · AcquisitionGlobalMNTN5 years ago

MNTN launches Creative-as-a-Subscription

The marketing platform for connected TV aims to simplify the ad process.

LaunchedGlobalMNTN5 years ago

MNTN Introduces Creative-as-a-Subscription

A Simple New Way for Brands to Get Their Media and Creative Together MNTN, the award-winning marketing software platform, introduced Creative-as-a-Subscription (CaaS) following its recent merger with Ryan Reynolds’ advertising hot shop Maximum Effort. Marketing Technology News: BeSmartee Announces an Integration with Black Knight’s Surefire CRM and Marketing Automation System… MNTN’s self-service platform has transformed connected […]

LaunchedGlobalMNTN5 years ago