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Follow the launches, price changes and new rules that change where you can buy ad spots. Each story is dated and filed under the companies involved.
54 events for Ogury
Open OguryOgury lancia SONA, una soluzione basata su AI agentica per migliorare la coerenza tra pianificazione delle audience e attivazione delle campagne
Ogury, azienda globale ad tech basata sulla Persona Intelligence, annuncia oggi il lancio di SONA, una soluzione basata su AI agentica progettata per colmare il persistente divario tra la pianificazione delle audience e l’attivazione delle campagne. Mentre molte piattaforme si […]
Ogury launches agentic AI platform SONA
Ogury, the global adtech company powered by Persona Intelligence, today announced the launch of SONA, its agentic solution designed to address the persistent gap between audience planning and campaign execution. While many platforms focus on optimising delivery, SONA transforms a simple brief into a structured, persona-based strategy. This enables brands and agencies to identify and […]
Ogury Launches SONA, an Agentic Solution to Improve Consistency Between Audience Planning & Campaign Execution
Ogury, the global ad tech company powered by Persona Intelligence, today (9th June, 2026) announced the launch of SONA, its agentic solution designed to address the persistent gap between audience planning and campaign execution. While many platforms focus on optimising […]
Ogury startet SONA für agentische Zielgruppenplanung und -aktivierung
Ogury, ein globales ad tech-Unternehmen mit Fokus auf Persona Intelligence, bringt mit SONA eine agentenbasierte Lösung für die Zielgruppenplanung und -aktivierung auf den Markt. SONA schließt eine Lücke, die in der digitalen Mediaplanung häufig entsteht: Zielgruppen werden in der Strategiephase […]
Ogury Launches SONA, an Agentic Solution to Improve Consistency Between Audience Planning and Campaign Execution
Combining an audience-first data model with agentic capabilities, SONA identifies and activates personas often overlooked by traditional approaches. Ogury, the global adtech company powered by Persona Intelligence, announced the launch of SONA, its agentic solution designed to address the persistent gap between audience planning and campaign execution. While many platforms focus on optimizing delivery, SONA […]
Ogury bringt Persona-basiertes Targeting ins Connected TV
Das Adtech-Unternehmen Ogury macht seine Persona-basierte Werbelösung nun auch für Connected TV (CTV) verfügbar. Werbetreibende können damit dieselben Personas kanalübergreifend einsetzen und im Rahmen einer Multi-Channel-Strategie konsistent über alle Screens hinweg aktivieren. Die Fragmentierung der Mediennutzung erschwert es Advertisern zunehmend, Zielgruppen […]
Ogury estende la pubblicità basata sulle personas alla Connected TV
Ogury annuncia oggi di aver reso disponibile la propria soluzione di advertising basata sulle personas sulla connected TV (CTV), consentendo agli inserzionisti di attivare le stesse personas in modo coerente su più schermi nell’ambito di una strategia multicanale a supporto […]
Ogury extends persona-based advertising solution to CTV
Ogury has announced the availability of its persona-based advertising solution on Connected TV (CTV). The solution enables advertisers to activate the same personas consistently across screens as part of a multi-channel strategy that supports brand outcomes. The launch comes as CTV ad spending in the UK is forecast to surpass £3 billion ($3.73 billion) by […]
Ogury Extends Persona-Based Advertising to Connected TV
Ogury announced the availability of its persona-based advertising solution on connected TV (CTV), enabling advertisers to activate the same personas consistently across screens as part of a multi-channel strategy that supports brand outcomes. As audiences fragment across screens, maintaining consistent targeting […]
FranceOgury Accelerates Net Zero Strategy with 51toCarbonZero Partnership
The global adtech leader sets new standards in sustainable advertising with deeper data, measurable reductions, and product innovation. Ogury, the leader in advertising solutions fueled by exclusive data and grounded in privacy, announced a strategic partnership with 51toCarbonZero (51-0), the only net zero platform powering growth for marketing and advertising leaders. This marks a pivotal step in […]
Ogury lancia Ogury One: una nuova piattaforma pubblicitaria per affrontare la perdita di segnale
Ogury, leader nelle soluzioni di advertising basate sulla privacy e alimentate da dati esclusivi e membro di IAB Italia, annuncia il lancio di Ogury One, la nuova piattaforma progettata per brand e centri media che consente di sfruttare appieno la […]
Ogury Launches Ogury One, A New Advertising Platform to Address Signal Loss
Ogury, the leader in advertising solutions fuelled by exclusive data and grounded in privacy, today (April 8th, 2025) announced the launch of its new client-facing platform. Designed for brands and agencies, Ogury One empowers users to fully leverage its Personified […]
Ogury lance Ogury One, une nouvelle plateforme publicitaire qui solutionne la disparition des identifiants
Ogury, le leader des solutions publicitaires basées sur une donnée exclusive et respectueuse de la vie privée, annonce aujourd’hui le lancement d’Ogury One, une nouvelle plateforme publicitaire à destination des marques et des agences, qui leur permet d’activer en toute […]
Ogury lanza Ogury One, una nueva plataforma publicitaria para abordar la pérdida de señales
Ogury, líder en soluciones publicitarias impulsadas por datos exclusivos y basadas en la privacidad, ha anunciado hoy el lanzamiento de su nueva plataforma orientada al cliente. Diseñada para marcas y agencias, Ogury One permite a los usuarios aprovechar al máximo […]
Beyond Viewability: Ogury Launches Cutting-Edge Attention Measurement Capabilities
The Personified Advertising leader turns to attention metrics to drive performance and ensure better brand recall for digital campaigns Ogury, the global leader in personified advertising, unveiled new capabilities providing brands and agencies with attention measurement metrics at the campaign level, through integrations with attention economy leaders Adelaide Metrics and Lumen Research. Attention is the […]
Sichtbarkeit war gestern: Ogury launcht modernste Aufmerksamkeitsmessung
Ogury, der weltweit führende Anbieter von Personified Advertising, hat heute neue Funktionen seiner Technologie vorgestellt, mit denen Marken und Agenturen die Aufmerksamkeit, die ihrer Werbung gewidmet wird, auf Kampagnenebene messen können. Dafür sorgen Integrationen mit Adelaide Metrics und Lumen Research, […]
Ogury Renforce son Studio Créatif avec L’Acquisition de Motionly
Ogury, le spécialiste technologique de la publicité mobile ancrée dans le respect de la vie privée, annonce l’acquisition de Motionly, une solution SaaS qui permet de concevoir, déployer et mesurer des formats publicitaires interactifs rich media au sein des applications […]
Ogury Erweitert Sein Creative Studio mit der Übernahme von Motionly
Ogury, das global führende Technologieunternehmen für Mobile Advertising, das sich dem Datenschutz verschrieben hat, gab heute die Übernahme von Motionly bekannt, einer SaaS-Lösung, die interaktive Rich-Media-Animationen in Apps und im Web designt, platziert und misst. Motionly wurde 2017 von Édouard Mercier […]
Ogury Expands its Creative Studio with Motionly Acquisition
Ogury, the global technology leader in mobile advertising anchored in privacy protection, today announced the acquisition of Motionly, a SaaS solution that designs, deploys and measures interactive rich media animations in-app and in-web. Motionly was founded in 2017 by Édouard Mercier, […]
Ogury Amplia il suo Dipartimento Creativo con l’Acquisizione di Motionly
Ogury, tra i leader mondiali nel mobile brand advertising fondato sulla tutela della privacy, ha annunciato oggi l’acquisizione di Motionly, soluzione SaaS in grado di progettare, distribuire e misurare inserzioni animate multimediali ed interattive all’interno di app e siti web. Fondata […]
Ogury claims ad formats generate more attention than market average
Ogury said a new study has proved that its ad formats generate up to five times more attention than the market average. The company, which is a technology specialist in mobile advertising anchored in privacy protection partnered with Lumen Research, the leading technology in attention measurement, to conduct a joint study to measure the attention […]
Ogury expands into North America with new Toronto office
Ogury, a global technology leader in mobile advertising anchored in privacy protection, expands its business in North America with a new office in Canada. Operations in the region will be led by Sandra Mackechnie, Country Manager based in Toronto. Founded in 2014 in the UK and France, Ogury quickly established itself as a leader in the advertising space with its […]
Ogury and The Trade Desk Partner to Offer Cutting Edge Programmatic Mobile Advertising for Media Buyers
Ogury, a global technology leader in mobile advertising anchored in privacy protection, today (15 December) announced a direct integration with the global advertising technology leader, The Trade Desk. Media buyers can now access Ogury’s high-performance, privacy-conscious mobile advertising solution directly […]
Ogury Launches Header Ad, an Elegant and Non-Intrusive Mobile Format
New mobile-native ad format engages users without disrupting content consumption Ogury, a global technology leader in mobile advertising anchored in privacy protection, is announcing the launch of Header Ad, a premium mobile format, which ensures full-creative visibility while respecting user experience. Ogury’s new ad format is mobile-native, and blends unobtrusively with the header of the […]
Ogury launches Header Ad a non-intrusive mobile ad format
Ogury, a global mobile adtech provider anchored in privacy protection, has launched Header Ad, a premium mobile format, which ensures full-creative visibility while respecting user experience. Ogury’s new ad format is mobile-native, and blends unobtrusively with the header of the mobile website page. This enables marketers to engage users without disrupting their content consumption. Header […]
Ogury lancia Header Ad, un formato mobile d’impatto e non invadente
Ogury, tra i leader mondiali nel mobile brand advertising che si fonda sulla tutela della privacy, annuncia oggi il lancio di Header Ad, un formato mobile premium che assicura totale visibilità della creatività rispettando l’esperienza dell’utente. Il nuovo formato, realizzato […]
Ogury Dona Oltre 1 Milione di Dollari di Spazio Pubblicitario a Organizzazioni Non-Profit
Ogury, azienda creatrice del Personified Advertising, annuncia la donazione di oltre 1 milione di dollari di spazi pubblicitari a organizzazioni non-profit dall’inizio dell’anno ad oggi. L’azienda ha consentito a numerose organizzazioni benefiche l’accesso premium alla sua nuova offerta mobile web, […]
Ogury Fait don de Plus d’un Million de Dollars d’Espace Publicitaire à des Associations à but non Lucratif
Ogury, the Personified Advertising company, a fait don de plus d’un million de dollars d’espace publicitaire mobile à des associations à but non lucratif depuis le début de l’année. Suite au lancement de son offre web mobile, la société a […]
Ogury Announces Personified Targeting, a Breakthrough AI-Powered Technology for Audience Targeting on Mobile Web
Ogury, a global technology leader in mobile brand advertising, announced today the release of Personified Targeting. This AI-Powered breakthrough technology brings the company’s unique, in-app audience data onto the mobile web, for highly relevant mobile web targeting, without the use […]
Ogury Launches Thumbnail Ad, the World’s First Non-Fullscreen Format Built Specifically for Mobile
With this picture in picture format, publishers benefit from 100% Incremental Revenue, Brands from high V2CR, and users from an enhanced ad experience NEW YORK — Ogury, the global leader in choice-driven advertising announced today the release of Thumbnail Ad, the world’s first non-fullscreen format built specifically for mobile. Ogury announces release of Thumbnail Ad, the […]
Ogury Launches Thumbnail Ad, the First Non-Fullscreen Format Built Specifically for Mobile
Ogury, the global leader in choice-driven advertising announced today the release of Thumbnail Ad, the world’s first non-fullscreen format built specifically for mobile. Ogury is the first to market with Thumbnail Ad in-app. The discrete ad format appears in a precise […]
Ogury Launches Thumbnail Ad
Ogury, the global leader in choice-driven advertising announced the release of Thumbnail Ad, the world’s first non-fullscreen format built specifically for mobile. Ogury is the first to market with Thumbnail Ad in-app. The discrete ad format appears in a precise location within the app and provides an elegant and effective advertising experience. Built for mobile, […]
Ogury Announces Unique Fraud Prevention Capabilities to Ensure Fraud Free In-App Ad Campaigns
Ogury partners with DoubleVerify to assist in the fight against ad fraud and its harmful impact on advertisers Ogury, the global leader in mobile advertising driven by user choice, announced the addition of proprietary App Spoofing Prevention and a partnership with DoubleVerify – a leading software platform for digital media measurement, data and analytics – […]
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Ogury launches ‘Video Chooser’ interactive ad format for mobile
Ogury has launched its new Video Chooser format, which delivers full-screen, user-chosen video ads to the advertising market for the first time, with Mastercard, Bayer and ConAgra the first big names to sign up.
Ogury Launches A First-To-Market Interactive Ad Format, Video Chooser, Which Enables Users To Choose The Brand They Engage With on Mobile
Advertisers Benefit from a 300% Uplift in Ad Recall Compared to Traditional Video Ads Ogury, the creator of the first advertising engine driven by user choice, announced the release of Video Chooser, a new way of delivering full-screen mobile video advertisements that enable consumers to choose the ad that most appeals to them. Ogury is […]
Ogury Launches Interactive Ad Format Video Chooser
Ogury, the creator of the first advertising engine driven by user choice, today [28 April 2020] announced the release of Video Chooser, a new way of delivering full-screen mobile video advertisements that enable consumers to choose the ad that most […]
Ogury Launches Mobile Campaign to Encourage Users to Keep Their Smartphones Clean
Ogury, the creator of the first advertising engine driven by user choice, today [14 April] launches its “Wash Your Phone” mobile campaign encouraging mobile phone users to regularly clean their devices, eventually aiming to raise funds for those affected by […]
Ogury Raises $50 Million USD to Lead Adtech into The Era of Digital Integrity
This investment validates Ogury’s vision of a trusted digital advertising ecosystem driven by users’ informed choices Ogury, the creator of the first digital marketing engine driven by user choice, announced it raised $50 million USD, enabling the company to accelerate its product innovation and customer growth in the U.S. and other key markets in Europe […]
IRI and Ogury Expand Relationship to Strengthen Analytics Capabilities
Relationship Enhances Ogury’s Access to IRI’s Leading Analytics Solutions CHICAGO — IRI®, a global leader in innovative solutions and services for consumer, retail and media companies, announced that it is expanding its partnership with Ogury, a technology company specializing in Mobile Journey Marketing (MJM). As a result of the new agreement, Ogury will leverage the […]
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Ogury Launches Consent Manager
Free solution to help publishers comply with GDPR requirements London – Ogury, the world’s leading mobile data company, launches Consent Manager to strengthen its Ogury for Apps suite of solutions. This new product enables app publishers to be compliant with the General Data Protection Regulation (GDPR), which comes into effect on May 25, 2018. Since its […]
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