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Follow the launches, price changes and new rules that change where you can buy ad spots. Each story is dated and filed under the companies involved.
6 events for USA Today
Open USA TodayUSA Today Co.’s AI licensing deals drive ‘notable’ revenue in Q1, despite pressure on traffic and programmatic
USA Today Co.’s AI licensing deals helped drive meaningful year-over-year revenue growth in Q1, despite pressure on traffic and programmatic.
USA Today Co.’s AI licensing deals drive ‘notable' revenue in Q1, despite pressure on traffic and programmatic
USA Today Co.’s AI licensing deals helped drive meaningful year-over-year revenue growth in Q1, despite pressure on traffic and programmatic.
USA Today Owner Gannett Co. Gave Advertisers Inaccurate Information for Nine Months
Publishing company Gannett Co. provided inaccurate information to advertisers for nine months, misrepresenting where billions of ads were placed, according to independent ad-tech researchers Braedon Vickers and Krzysztof Franaszek. (WSJ) […]
United StatesUSA Today Network Announces Launch of LOCALiQ – a Next-Generation Local Marketing Partner for Businesses
LOCALiQ Brings Together USA TODAY NETWORK’s Breadth of Insights, Data Intelligence, and Marketing Solutions to Help Businesses Succeed in Reaching Customers; Launches New Service to Drive Increased ROI USA TODAY NETWORK, part of Gannett Co., Inc., announced the launch of LOCALiQ, a data-driven marketing solution designed to simplify the complexity of marketing for businesses and […]
USA Today Network’s Kevin Gentzel: Advertisers have duopoly ‘fatigue’
“Pondering new revenue streams and building a plan to create them is mission critical for media companies.”
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