13 figures on this publisher, on traffic, authority, reach and markets.
How to place an ad
5 buying options, with the steps, what each takes and the minimum spend.
Ad spots
10 ad spots, with formats, rates and how each is bought.
- Billboard
Billboard ad · Web
- Branded Content
Sponsored article · Web
- Classifieds Marketplace
Responsive display ad · Web
- Display Advertising
Responsive display ad · Web
- In-stream Video
In-stream video ad · Web
- Leaderboard
Leaderboard ad · Web
- LocaliQ
Responsive display ad · Web
- Marketing Solutions for National and Large Enterprises
Responsive display ad · Web
- Medium Rectangle
Medium rectangle ad · Web
- Public Notices
Responsive display ad · Web
Sold by CPM. The rates are behind the lock.
In the news
Apr 30, 2026
USA Today Co.’s AI licensing deals drive ‘notable’ revenue in Q1, despite pressure on traffic and programmatic
Apr 30, 2026
USA Today Co.’s AI licensing deals drive ‘notable' revenue in Q1, despite pressure on traffic and programmatic
Channels
Ad spots are filed under the channel they run on, such as web, video, search or TV.
Exchanges
The DSPs that reach this site, and who runs its ad sales.
Can I advertise this here?
Check which categories USA Today accepts and what the law in its market allows. A publisher can be stricter than the law, and the answer can change with the way you buy.
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Where this publisher's ad spots run beyond its own site, with the spots on each. You buy them all through the same options, one estate, one console.
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