The i Paper: Impartial news & intelligent debate
The i Paper covers UK and world news, with sections spanning politics, opinion, world affairs, culture, money, sport, lifestyle and puzzles, alongside subscriber features and newsletters. Coverage spans breaking political stories, royal family reporting, business and personal finance topics such as pensions and retirement, and lifestyle and wellbeing content.
The site works with what it describes as trusted brands as premium advertising partners, building commercial partnerships that draw on a range of creative media formats for advertisers. Its ads.txt lists 69 ad systems, 30 declared as direct sellers and 62 as resellers, and it carries a sponsored article ad format.
How to buy
1 buying option, with the steps, what each takes and the minimum spend.
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Ad spots
1 ad spot, with formats, rates and how each is bought.
- Sponsored article
Sponsored article · Web
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Channels
Each ad spot filed under where it runs — web, video, search, TV — so you know which one you are buying.
Exchanges
The DSPs that reach this site, and who runs its ad sales.
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Restricted categories in United Kingdom
What the law in this seller's market says about the categories that need care. The seller's own policy can be stricter.
Categories
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