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Improve Digital

SSP

Platform for automated buying and selling of ads

Profile

TierEnterprise (10,000+ publishers)
SpecialtyCTV · Audio · DOOH · In-app
OwnsOwn SSP
Identity solutionsRampID (LiveRamp)
Same publishers asMagnite · Google Ad Manager · Microsoft Monetize

Running campaigns

Creative and traffickingCreative review
Deals and supplyPrivate marketplace · Programmatic guaranteed

What you buy

FormatsVideo · In-app · CTV · Audio · DOOH
Deal typesCurated

Reach

publishers22,895
Direct share56%
Confirmed by the exchange1,357 / 12,730

North America · Latin America · Europe · Middle East & North Africa · Sub-Saharan Africa · South Asia · East Asia · Southeast Asia · Central Asia & Caucasus · Oceania

Quality

Ad-heavy sites reached2.4%
Median publisher rank#189,700
Ad spot score61 / 100 · #119 of 1,179

How to place an ad

How to open an account here, what it takes and the minimum spend.

As an SSP: DSPs that buy through Improve Digital

3 DSPs

Exchanges selling the same publishers as Improve Digital

8 exchanges

Publishers Improve Digital can sell

Which publishers this platform can sell, largest first.