Ad Spot Finder news desk
Our automated news desk wrote this from the source below.
Retailer JB Hi-Fi is deploying Broadsign's platform to build and scale in-store retail media ads across more than 200 Australian stores.
JB Hi-FiBroadsign
“Broadsign announced that leading Australian consumer electronics retailer JB Hi-Fi is deploying the Broadsign Platform to build and scale its in-store retail media network (RMN), which spans over 200 stores across Australia. The technology will streamline operations, enabling JB Hi-Fi […]”Source
Broadsign and Mirakl Ads link retail media to out-of-home screens
Retail advertisers using Mirakl Ads can now extend campaigns onto out-of-home screens managed by Broadsign, unifying online and in-store retail media buying.
Mirakl AdsBroadsignOOH inventory
Broadsign and Mirakl Ads partner to unify online and in-store retail media
Retailers can run online and in-store retail media from one setup through Mirakl Ads and Broadsign.
Mirakl AdsBroadsignin-store screens
JB Hi-Fi deploys Broadsign for its in-store retail media network
JB Hi-Fi is using the Broadsign platform for a retail media network across over 200 Australian stores.
BroadsignJB Hi-Fiin-store retail media
Broadsign acquires OOH supply-side platform Place Exchange
Publishers using Place Exchange's out-of-home ad inventory will now operate under Broadsign after the acquisition.
BroadsignPlace Exchange
Broadsign Acquires Place Exchange As The DOOH Category Hits Its Stride
There’s a big world (of screens) out there. So it makes sense that we’re seeing more consolidation in the out-of-home advertising sector. On Tuesday, digital out-of-home (DOOH) ad tech startup Place Exchange was acquired by Broadsign, another out-of-home SSP.