Criteo signed a reseller partnership with Tyroo Technologies, which will promote its performance media products to advertisers in Thailand, Malaysia and the Philippines.

Criteo's ChatGPT Ads integration opened in 31 European markets, and by the September update covered 43 EMEA countries and 51 worldwide. Criteo was ChatGPT Ads' first ad-technology partner.

LaunchedGlobalCriteo2 months ago

Loblaw Advance names Criteo its direct sales agent for email ads

Loblaw Advance made Criteo its direct sales agent in Canada, letting advertisers buy email display ads in the Shoppers Drug Mart, PC Optimum and PC Express newsletters through Criteo.

Criteo→Loblaw Advance

LaunchedCommerce · Sales representationCanadaCriteo3 months ago

Criteo completed the transfer of its legal domicile from France to Luxembourg, ended its American Depositary Share programme and moved to ordinary shares trading on Nasdaq under CRTO. The board then approved a further move of domicile to the United States.

Policy changeFranceCriteo3 months ago

Massmart Accelerates Retail Media Offering in South Africa with Criteo

Massmart→Criteo

UpdateCommerce · Ad spot integrationSouth AfricaCriteo3 months ago

Vista and Quinti bid to take over ad-tech firm Criteo

Vista and Quinti are pursuing a takeover bid for ad-tech company Criteo, whose platform advertisers and publishers use for programmatic campaigns.

Vista, Quinti→Criteo

LaunchedProgrammatic · AcquisitionGlobalCriteo4 months ago

Criteo is subject to a takeover bid, further proving private equity’s continued interest in ad tech

Vista Equity and Quinti Capital place a 50% premium on stock, raising questions over where the PE firms see value.

AcquisitionGlobalCriteo4 months ago