Kargo Announces Closed Beta of Project KERA

Kargo integrates with ChatGPT Advertising in ANZ

Advertisers in ANZ can now reach ChatGPT ad placements through Kargo's new integration with OpenAI's ad ecosystem.

ChatGPT Ads→Kargo→Advertisers

LaunchedAI assistants · Ad spot integrationGlobalKargo5 months ago

Kargo Drives Measurable Store Visits for UCB India with Immersive Festive Campaign

Kargo, a global leader in breakthrough advertising solutions, today (29th April, 2026) announced the success of its latest campaign with United Colours of Benetton (UCB) India, delivering measurable in-store traffic during the highly competitive festive shopping season. Faced with the challenge […]

UpdateGlobalKargo6 months ago

Backpack Media and Kargo form exclusive education-audience ad partnership

Brands can now reach college students and families through Backpack Media's education network using Kargo's high-impact creative, under an exclusive partnership.

Brands→Kargo→Backpack Media

LaunchedWeb · Ad spot integrationGlobalKargo6 months ago

Kargo's agentic buying platform KERA enters beta with Hershey, Navigator, Wpromote

Advertiser Hershey and agency Wpromote can test agentic media buying across brand-direct, agency-led and hybrid models on Kargo's Project KERA, alongside travel media network Navigator.

The Hershey Company, Wpromote→Kargo→Navigator

LaunchedProgrammatic · Buying accessGlobalKargo7 months ago

Kargo adds independent campaign measurement validation in India

Advertisers buying through Kargo in India can now get campaign measurement independently validated by Adelaide and Lifesight rather than relying on self-reported metrics.

Advertisers→Kargo→Adelaide, Lifesight

UpdateMeasurement · Measurement integrationIndiaKargo9 months ago

Kargo and Vudoo bring shoppable ad formats to publishers

Advertisers can now run Vudoo's shoppable ad experiences across Kargo's premium publisher network.

Vudoo→Kargo

UpdateCommerce · Ad spot integrationGlobalKargo1 year ago