Nativo and comScore Take Advanced Contextual Relevance for Native Advertising to the Next Level
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Leading Native Advertising Platform Partners With Leading Measurement Company to Help Brands Better Optimize Branded Content Programs Based on More Advanced Contextual Relevance LOS ANGELES, CA – Nativo, the leading native advertising technology company, announced its partnership with comScore for its advanced contextual analytics solutions for brands. Together, Nativo and comScore are elevating current capabilities […]
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“Leading Native Advertising Platform Partners With Leading Measurement Company to Help Brands Better Optimize Branded Content Programs Based on More Advanced Contextual Relevance LOS ANGELES, CA – Nativo, the leading native advertising technology company, announced its partnership with comScore for its advanced contextual analytics solutions for brands. Together, Nativo and comScore are elevating c”Source
Nativo Launches Brand Rank, Enabling Advertisers to Measure the Mid-Funnel by Connecting Content to Outcomes
New integrated platform feature eliminates the need for expensive brand health studies with a single, easy-to-understand metric. Nativo, the platform that enables brands to unlock the power of content to engage and influence their audiences, announced the launch of Brand Rank, a unique new integrated platform feature that eliminates the need for expensive brand health […]
Nativo Announces ESTO 2023 Sponsorship
Nativo, the storytelling platform where brands ignite the power of connection through content and insights, is excited to announce their participation as a platinum sponsor at US Travel Association’s premier educational and networking event ESTO (Educational Seminar for Tourism Organizations) next month. As part of Nativo’s sponsorship, they will be hosting six 15-minute sessions during […]
Nativo Unveils Its ContentAI Suite, Improving Branded Content Campaign Performance Via Generative AI
New Tools Enable Advertisers and Publishers to Captivate Audiences, Increase Operational Efficiency, and Drive Higher Campaign ROI Nativo, the storytelling platform where advertisers and publishers distribute brand stories at scale and gain unparalleled insights about their content, today unveiled its new ContentAI suite. This groundbreaking application of generative AI enables publishers and advertisers to launch […]
Nativo Earns TAG Certified Against Fraud Seal and Brand Safety Recertification from the Trustworthy Accountability Group
Nativo, the most advanced content technology platform for advertising, today announced that it has been recertified by Trustworthy Accountability Group (TAG) in TAG Certified Against Fraud Seal and Brand Safety. The certification highlights Nativo’s long-time commitment to brand safety and full transparency. Marketing Technology News: MarTech Interview with Rob Sanchez, CEO at MeritB2B TAG recertified […]
Nativo Self-Service Campaign Quick Setup Feature Drives Notable Company Momentum
Campaign Quick Setup allows for seamless onboarding of native advertising at scale for small and medium sized agencies and brands Nativo, the most advanced technology platform for advertising, announces that the Campaign Quick Setup feature within its self-service platform has seen increased adoption since its implementation in March 2020. The feature enables quick and easy […]
Nativo Unveils New Mobile Ad Format: Native Stories
Native Ad Platform Brings the Popular Stories Format to the Open Web Nativo, the most advanced technology platform for advertising, unveiled Native Stories, a new native mobile advertising solution that brings the popular “stories” format to the open web for the first time at scale. Designed to mirror the fast-paced social media experiences of today, […]