Acquired by Life360 Ads
Profile
TierEnterprise (10,000+ publishers)
SpecialtyNative · Brand · Full stack (SSP and DSP) · Open web
OwnsOwn DSP · Own SSP
MeasurementAdvanced: attribution and lift
AIPredictive audiences
FeesMedium: fee policy stated
StrengthsSelf-serve account
Check before you signNot MRC-accredited
Same publishers asMagnite · PubMatic · Microsoft Monetize
Access
AccessApplication
Minimum spendNot published
Running campaigns
Campaign controlsPacing · Budget · Forecast · Frequency cap · Dayparting · Pacing controls
Creative and traffickingDynamic creative · Rich media · Creative review · File specs
TrackingPixels · Attribution model · Click-through window · View-through window
Audience dataFirst-party audiences · Lookalikes · Third-party data
Deals and supplyCurated deal · Allow list
Support and reportingAccount manager · Documentation and training · Reporting API
What you buy
FormatsNative
Deal typesOpen auction · Curated
Reach
publishers16,496
Direct share60%
Confirmed by the exchange97 / 9,878
Publisher countries
United States1,855
Italy705
United Kingdom633
Germany574
France496
Japan484+146 more
United States1,855 Italy705 United Kingdom633 Germany574 France496 Japan484+146 moreNorth America · Latin America · Europe · Middle East & North Africa · Sub-Saharan Africa · South Asia · East Asia · Southeast Asia · Central Asia & Caucasus · Oceania
Quality
Ad-heavy sites reached1.9%
Median publisher rank#187,719
Exclusive ad spots1 (0%)
Ad spot score59 / 100 · #150 of 1,179
Best for
Brand awarenessTravelMedium
ConsiderationAny industryMedium
How to place an ad
How to open an account here, what it takes and the minimum spend.
In the news
Launched
Sep 17, 2024
Nativo Launches Brand Rank, Enabling Advertisers to Measure the Mid-Funnel by Connecting Content to Outcomes
Exchanges selling the same publishers as Nativo
8 exchanges
Publishers Nativo can sell
Which publishers this platform can sell, largest first.