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Follow the launches, price changes and new rules that change where you can buy ad spots. Each story is dated and filed under the companies involved.
28 events for Broadsign
Open BroadsignBroadsign and Mirakl Ads link retail media to out-of-home screens
Retail advertisers using Mirakl Ads can now extend campaigns onto out-of-home screens managed by Broadsign, unifying online and in-store retail media buying.
Mirakl AdsBroadsignOOH inventory
AustraliaBroadsign acquires OOH supply-side platform Place Exchange
Publishers using Place Exchange's out-of-home ad inventory will now operate under Broadsign after the acquisition.
Broadsign Acquires Place Exchange As The DOOH Category Hits Its Stride
There’s a big world (of screens) out there. So it makes sense that we’re seeing more consolidation in the out-of-home advertising sector. On Tuesday, digital out-of-home (DOOH) ad tech startup Place Exchange was acquired by Broadsign, another out-of-home SSP.
Broadsign Acquires Netherlands-Based DOOH DSP OutMoove
Broadsign, developer of the leading out-of-home (OOH) advertising platform, today (May 13th, 2024) announced that it has acquired Netherlands-based digital OOH (DOOH) ad tech provider OutMoove. The transaction, which includes OutMoove’s business and DOOH demand-side platform (DSP) technology, will enable OutMoove […]
BroadsignOutMoove
Broadsign & StackAdapt Team Up to Streamline Political pDOOH Ad Buys
StackAdapt and Broadsign debuted a new auction package for their ad tech integration that makes it simpler for StackAdapt’s media buyers in the US to plan and execute political programmatic digital out-of-home (pDOOH) campaigns across the region. Accessible via the StackAdapt […]
United StatesZitcha & Broadsign Partner to Drive Global In-Store Retail Media Market
Zitcha and Broadsign have teamed up to integrate the Broadsign out-of-home (OOH) advertising platform with Zitcha’s retail media platform. The collaboration empowers retailers to maximise and monetise in-store digital display networks and enables advertising partners to easily view and book […]
ZitchaBroadsign
Broadsign, Adkom & Blip Announce Programmatic Ad Tech Integration
Outdoor advertising technology leaders Adkom, Blip, and Broadsign today (May 11th, 2023) announced a technology collaboration that brings more than 2,000 large format, roadside digital billboards located in more than 190 markets to the Broadsign supply-side-platform (SSP). Advertisers and media buying […]
Broadsign & Vistar Media Partner to Streamline Programmatic DOOH Transactions
Leading out-of-home (OOH) advertising technology developers Vistar Media and Broadsign today (March 21st, 2023) announced a mutual integration to their respective mediation layers. Enabling an open, fair-play auction regardless of which firm’s mediation layer is used, the collaboration lowers the […]
Broadsign Collaboration Bolsters StackAdapt’s Programmatic DOOH Offering
With demand for out-of-home (OOH) advertising continuing to surge, StackAdapt has announced a partnership with Broadsign that unlocks new OOH advertising opportunities for agencies and brands. The ad tech collaboration strengthens the OOH inventory available on StackAdapt’s multi-channel digital advertising platform, […]
Broadsign Extends Programmatic Ecosystem with Broadsign Reach Header Bidder
Broadsign, the leading out-of-home (OOH) advertising platform, today (July 19th, 2022) released Broadsign Reach Header Bidder, a solution for Broadsign Reach users that enables media owners to consolidate and manage programmatic bids from multiple third-party supply-side-platforms (SSPs). Rather than the […]
Broadsign Expands Programmatic DOOH Portfolio in the US & Australia
Out-of-home (OOH) ad tech leader Broadsign today (1st June 2022) announced Broadsign Ads – formerly known as Campsite, a Canadian programmatic digital-out-of-home (pDOOH) DSP acquired by Broadsign in 2019 – with extended market reach in the U.S. and Australia. The pDOOH-specialty […]
Broadsign and DOOHX Launch Programmatic DOOH Advertising Certification Program
Building on its Programmatic University (Programmatic U) education initiative, digital-out-of-home (DOOH) marketing technology developer Broadsign has joined forces with DOOHX, an online learning platform dedicated to DOOH education, to launch a new programmatic DOOH training and certification program for advertisers, […]
Swiftmile Selects Broadsign OOH Technology to Deliver Global Programmatic Micromobility Ad Network
–Technology integration gives way to new international fleet of electric bike, moped and scooter docking/charging stations offering programmatic ad display inventory– San Carlos, CA and MONTREAL — Swiftmile, the pioneer in micromobility charging infrastructure and technology, announced today that it has enlisted Broadsign, developer of the leading out-of-home (OOH) marketing platform, as the technology partner […]
SwiftmileBroadsign
Clear Channel Europe and Broadsign Extend Partnership to Transform the DOOH Sales Experience
Clear Channel Europe (CCE) and Broadsign today announced an expanded partnership through which the full stack of Broadsign’s digital-out-of-home (DOOH) marketing technology solutions will be deployed across CCE’s DOOH network spanning Europe. The collaboration aligns with CCE’s strategic plans to […]
BroadsignClear Channel Europe
Pladway and Broadsign Agreement: Reach Inventory Now Available on Pladway for Next-Gen Programmatic Out Of Home
Pladway, the programmatic advertising platform of Voilàp Holding, today announced a major agreement with Broadsign, the leading international platform for digital out of home (DOOH) solutions with the broadest global coverage available today in 82 countries reaching a total of […]
Broadsign Partners with CAASie by Heurist to Offer Programmatic DOOH in Australia
Broadsign, a leading digital out-of-home (DOOH) marketing platform, and Brisbane-based branding agency, Heurist, have announced an integration between Broadsign’s supply-side platform (SSP) Broadsign Reach and Heurist’s demand-side platform (DSP) CAASie. This new integration provides CAASie’s user base of local advertisers with […]
Broadsign Partners with AdMobilize; TVSquared Launches Always-On Attribution Platform
In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the European region – in this edition: Broadsign partners with AdMobilize; TVSquared launches always-on attribution platform; 64% increase in mobile adblocking; PubMatic releases video monetisation […]
Broadsign and TPS Engage Enhance Global Programmatic and Dynamic DOOH Access
Broadsign, the leading digital out-of-home (DOOH) marketing platform, and cross-border dynamic outdoor advertising platform TPS Engage today announced the integration of the Broadsign Reach supply-side-platform (SSP) and the TPS Engage demand-side platform (DSP). The new partnership extends the international digital screen […]
TPS EngageBroadsign
Broadsign and Lemma Partner to Expand Programmatic DOOH Offering in APAC
MONTREAL, CANADA and SYDNEY, AUSTRALIA — Broadsign, the leading digital out-of-home (DOOH) marketing platform and programmatic DOOH platform Lemma have partnered to integrate the Broadsign Reach programmatic supply-side platform (SSP) with Lemma’s demand-side platform (DSP). The partnership will greatly expand Lemma’s DOOH screen inventory while enabling Broadsign’s global network of programmatically-enabled publishers to reach new […]
Broadsign and Adform Streamline Global Programmatic Omnichannel Media Buys
Broadsign, a leading digital out-of-home (DOOH) marketing platform, and the integrated advertising technology company Adform have joined forces to integrate the Broadsign Reach programmatic supply-side platform (SSP) with Adform’s demand-side platform (DSP). Digital buyers can now tap into Adform’s highly intelligent […]
Broadsign and AdQuick Announce Partnership
Broadsign, a leading digital out-of-home (DOOH) marketing platform, and AdQuick.com, the out of home (OOH) advertising software company backed by Reddit co-founder, Alexis Ohanian, have partnered to integrate the AdQuick platform with the Broadsign Reach SSP. The integration allows media […]
Broadsign Partners with Place Exchange
Broadsign, the leading digital out-of-home (DOOH) marketing platform for media owners and Place Exchange, a true programmatic exchange for out-of-home and place-based media, announced an integration to enable digital buyers to transact DOOH programmatically as a simple add-on to existing […]
Broadsign Announces Agreement to Acquire Ayuda
Combined company will offer a unified out-of-home media inventory, marketing and sales management solution, streamlining static and digital OOH operations for media owners. MONTREAL — Broadsign International Inc., the leading digital out-of-home marketing platform, announced that it has reached an agreement to acquire the industry’s premier out-of-home enterprise business solution, Ayuda Media Systems. Both companies […]
AyudaBroadsign
Broadsign and MobPro Form Partnership to Enable Programmatic Digital Out-Of-Home and Mobile Campaigns
Brands and Agencies Can Now Run Hyper-Targeted Location-Based Multichannel Campaigns via Broadsign’s Global Network of Screens and MobPro’s Mobile Expertise Broadsign, the leading digital out-of-home (DOOH) marketing platform, and MobPro, innovative mobile-first media agency, have integrated the Broadsign Reach supply-side platform (SSP) with MobPro’s demand-side platform (DSP) to enable integrated mobile and digital out-of-home campaigns […]
BroadsignMobPro
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