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Vistar Media

SSP · DSP

Out of Home Advertising

Acquired by T-Mobile

February 2025Source

Corporate history

Companies that became part of Vistar Media through acquisitions and mergers, from the reports that confirmed them.

Profile

TierLong tail (under 1,000)
SpecialtyDOOH · Retail media · Healthcare · Location · Brand · Full stack (SSP and DSP)
OwnsOwn DSP · Own SSP · Own data
Unique dataLocation data
Identity solutionsRampID (LiveRamp)
MeasurementAdvanced: attribution and lift

Access

AccessApplication
Minimum spendNot published

Running campaigns

Campaign controlsDayparting · All channels in one account
Creative and traffickingDynamic creative · Rich media
Audience dataFirst-party audiences · Third-party data
Deals and supplyAllow list
Support and reportingDocumentation and training

What you buy

FormatsDOOH
Deal typesOpen auction

Reach

publishers2
Direct share100%
Confirmed by the exchange0 / 2

Quality

Median publisher rank#34,062
Ad spot score28 / 100 · #904 of 1,179

Best for

Brand awarenessHealthMedium
Store visitsRetail & e-commerceMedium

How to place an ad

How to open an account here, what it takes and the minimum spend.

In the news

Update

Nov 23, 2025

Vistar Media - Meio e Mensagem - Marketing, Mídia e Comunicação

Update

Sep 17, 2025

DMEXCO 2025 – Vistar Media does Adtech Tarot

All 42 stories about Vistar Media

As an SSP: DSPs that buy through Vistar Media

1 DSP

Publishers Vistar Media can sell

Which publishers this platform can sell, largest first.