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Follow the launches, price changes and new rules that change where you can buy ad spots. Each story is dated and filed under the companies involved.

62 events for Nexxen

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Nexxen standardises Smart TV home-screen ad specs across OEMs

Nexxen has standardised the specifications for Smart TV home-screen ad units across device makers (OEMs), simplifying how advertisers buy and activate that inventory.

NexxenSmart TV OEMs

LaunchedCTV · Inventory integrationGlobalFavicon of NexxenNexxen

Nexxen Introduces Standardisation of Smart TV Home Screen Advertising

Nexxen, the advertising technology platform powered by unique data and media, announced the launch of the standardisation of Smart TV home screen inventory specifications across original equipment manufacturers (“OEMs”). Uniform specifications will enable advertisers to more seamlessly activate campaigns within […]

LaunchedGlobalFavicon of NexxenNexxen

Nexxen Accelerates First-Party Data Activation with New DSP Onboarding Capability

Nexxen, the advertising technology platform powered by unique data and media, announced today (29th July, 2026) the general availability of a new first-party data onboarding capability within its demand-side platform (“DSP”), Nexxen DSP, that enables brands and advertisers to ingest, […]

UpdateGlobalFavicon of NexxenNexxen

Nexxen cuts data onboarding time to 24 hours with new DSP tool

UpdateGlobalFavicon of NexxenNexxen

Nexxen deepens its Acxiom data partnership for audience intelligence

Nexxen expanded its partnership with Acxiom, folding Acxiom's audience data into Nexxen's Discovery tool that advertisers use to plan campaigns.

AcxiomNexxen

LaunchedData · Data partnershipGlobalFavicon of NexxenNexxen

Nexxen and Acxiom Deepen Partnership, Expanding Omnichannel Audience Intelligence Offering

Pairing Acxiom’s trusted consumer data with Nexxen Discovery’s real-time insights designed to improve audience reach and performance Nexxen, the advertising technology platform powered by unique data and media, announced an expansion of its partnership with Acxiom – a part of Omnicom Media Group – introducing Acxiom’s trusted audience data into Nexxen’s proprietary insights tool, Nexxen […]

UpdateGlobalFavicon of NexxenNexxen

Nexxen adds L2 Data's voter data for precision political targeting

Advertisers using Nexxen can now target voters precisely with L2 Data's voter data through the new VoterMatch partnership.

L2 DataNexxen

LaunchedData · Data partnershipGlobalFavicon of NexxenNexxen

Nexxen Brings Programmatic Native Smart TV Home Screen Advertising to APAC

Premium home screen placements paired with Nexxen’s unique data and advanced TV capabilities to drive effective campaigns and full-funnel performance across region Nexxen, the advertising technology platform powered by unique data and media, today announced that the first-to-market capability to programmatically activate native Smart TV inventory, Nexxen TV Home Screen, is now live across Asia-Pacific […]

LaunchedGlobalFavicon of NexxenNexxen

Nexxen Launches MCP & Agent-to-Agent-Based AI Integrations to Platform

Nexxen, the advertising technology platform powered by unique data and media, today (16th June, 2026) announced the next evolution of nexAI, with new interoperability capabilities that allow external AI agents to connect to its platform via open protocols such as […]

LaunchedGlobalFavicon of NexxenNexxen

Nexxen lets external AI agents connect to its ad platform via MCP

Advertisers' AI agents can now connect to Nexxen's ad platform for planning, activation and buying through new open-protocol integrations including MCP.

AI agentsNexxen

LaunchedProgrammatic · Buying accessGlobalFavicon of NexxenNexxen

Nexxen brings native Smart TV home-screen ads to Asia-Pacific

Advertisers in Asia-Pacific can now buy Nexxen's native Smart TV home-screen programmatic ad format.

NexxenAdvertisers

LaunchedCTV · Inventory integrationGlobalFavicon of NexxenNexxen

Nexxen launches enhancements to ‘nexAI DSP Assistant’ to amplify ‘full-funnel’ campaign outcomes

LaunchedGlobalFavicon of NexxenNexxen

Nexxen and Hisense join Ventura Ecosystem to monetize TV operating systems

TV platform operators like Hisense can now monetize their smart TV operating systems through Nexxen's ad tech within the new Ventura Ecosystem model.

NexxenVentura EcosystemHisense V

LaunchedCTV · Inventory integrationGlobalFavicon of NexxenNexxen

Nexxen brings Tubi's streaming inventory to Australian advertisers

Australian advertisers can now access Tubi's ad-supported streaming inventory through Nexxen's supply partnership with News Australia.

NexxenTubi

LaunchedCTV · Inventory integrationAustraliaFavicon of NexxenNexxenFavicon of TubiTubi

Nexxen Introduces Measurement & Optimisation to Nexxen Health

Nexxen, a global, flexible advertising platform with deep expertise in data and advanced TV, today (11th December, 2025) announced the introduction of measurement and optimisation into Nexxen Health, its technology suite enabling health advertisers to run data-driven advertising campaigns that […]

LaunchedGlobalFavicon of NexxenNexxen

Nexxen Launches Nexxen Sports, Connecting Brands with Highly Engaged Live Sports Viewers

Nexxen, a global, flexible advertising technology platform with deep expertise in data and advanced TV, today (9th December, 2025) announced the launch of Nexxen Sports, a new suite of solutions that combines premium, live sports content with data-driven audience insights, […]

LaunchedGlobalFavicon of NexxenNexxen

Nexxen is latest programmatic player to widen TV's live sports window

The DSP/SSP company wants to make it easier for buyers to funnel budgets from smaller brands into live sports TV ad avails.

Nexxen is latest programmatic player to widen TV’s live sports window

The DSP/SSP company wants to make it easier for buyers to funnel budgets from smaller brands into live sports TV ad avails.

Nexxen gets exclusive Hisense and Toshiba Smart TV native ad inventory

Advertisers using Nexxen's DSP can now buy Hisense and Toshiba Smart TV native ad inventory exclusively through the platform.

Hisense, ToshibaNexxen

LaunchedCTV · Inventory integrationGlobalFavicon of NexxenNexxenNative display adHisense

Nexxen and Hisense open up smart TV programmatic floodgates

Smart TV ad units are dominated by movie and streamer commercials. They could soon host a much larger variety of brands, following a deal between Nexxen and Hisense’s VIDAA business.

Nexxen adds smart TV data to sharpen ad targeting in Australia

LaunchedAustraliaFavicon of NexxenNexxen

Nexxen renews and expands its CTV partnership with VIDAA

Advertisers using Nexxen's ad platform can continue reaching audiences on VIDAA's connected TV platform, powering tens of millions of smart TVs, under a renewed and expanded partnership.

NexxenVIDAA

UpdateCTV · Distribution dealGlobalFavicon of NexxenNexxenFavicon of VidaaVidaa

Nexxen and VIDAA sign MOU to expand ad data partnership

Advertisers using Nexxen would gain expanded display ad monetization exclusivity across VIDAA's smart TV media in North America under a new non-binding agreement.

NexxenVidaa

UpdateCTV · Inventory integrationGlobalFavicon of NexxenNexxenFavicon of VidaaVidaa

Nexxen Advances AI Capabilities, Launches ‘nexAI’

Nexxen, a global, unified advertising technology platform with deep expertise in data and advanced TV, today (April 24th, 2025) announced the launch of ‘nexAI’, a comprehensive suite of artificial intelligence (“AI”)-powered assistants and features, vertically integrated across the core pillars […]

LaunchedGlobalFavicon of NexxenNexxen

Nexxen Launches Health Offering to Reach Key Audiences with Accuracy and Scale

Data-driven, end-to-end platform enables marketing strategies that ensure compliance while maximizing impact across display, linear & Connected TV Innovative integration with leading healthcare analytics company PurpleLab provides powerful audience-building and reporting tools Nexxen, a global, flexible advertising platform with deep expertise in data and advanced TV, announced the launch of Nexxen Health, a new offering […]

LaunchedGlobalFavicon of NexxenNexxen

Nexxen Addresses Advertising Fragmentation in German Market with Launch of TV Intelligence Solution

Nexxen, a global, unified advertising technology platform with deep expertise in data and advanced TV, today (April 8th, 2024) announced the launch of its TV Intelligence (“TVI”) solution in Germany, enabling advertisers to more effectively activate and optimise their campaigns […]

LaunchedGlobalFavicon of NexxenNexxen

Nexxen Expands U.S. Partnership with Tubi to U.K.

Strategic partnership enhances advertiser engagement and monetisation in the growing U.K. streaming market Nexxen, a global, unified advertising technology platform with deep expertise in data and advanced TV, announced an expansion of its partnership with Tubi, Fox Corporation’s ad-supported streaming service. Building on Nexxen and Tubi’s partnership in the U.S., Nexxen will now support Tubi […]

TubiNexxen

Market dataCTV · Inventory integrationGlobalFavicon of NexxenNexxenFavicon of TubiTubi

Nexxen Reports CTV Growth in EMEA, Further Expands U.K. Teams

Nexxen, a global, flexible advertising technology platform with deep expertise in data and advanced TV, today (December 12th, 2024) announced significant growth in CTV revenue across EMEA, as well as the enhancement of its business development and regional sales teams […]

UpdateGlobalFavicon of NexxenNexxen

Nexxen Launches Deal Marketplace for Premium Video, TV, and Display

Nexxen, a global, flexible advertising technology platform with deep expertise in data and advanced TV, today (October 28th, 2024) announced the launch of Deal Marketplace, the newest feature within its demand-side platform, Nexxen DSP. With a centralised interface, Deal Marketplace […]

LaunchedGlobalFavicon of NexxenNexxen

Nexxen Launches Deal Marketplace for Premium Video, TV and Display

Advertisers can now discover, visualize and activate on premium supply through a centralized, streamlined interface. Nexxen, a global, flexible advertising technology platform with deep expertise in data and advanced TV, announced the launch of Deal Marketplace, the newest feature within its demand-side platform, Nexxen DSP. With a centralized interface, Deal Marketplace is built to enable […]

AdvertisersNexxenPremium video supply

LaunchedProgrammatic · Buying accessGlobalFavicon of NexxenNexxen

Nexxen Expands Vevo’s Programmatic Footprint Through New Partnership

Nexxen, a global, unified advertising technology platform with deep expertise in video and connected TV (“CTV”), today (August 8th, 2024) announced a partnership with Vevo, the world’s leading music video network. By partnering with Nexxen’s supply-side platform, Nexxen SSP, Vevo […]

VevoNexxen

LaunchedProgrammatic · Inventory integrationGlobalFavicon of NexxenNexxenVevo

Nexxen Launches Key Political Tools for Advanced Campaign Control & Voter Reach

Nexxen, a global, unified advertising technology platform with deep expertise in video and connected TV (“CTV”), today (July 25th, 2024) announced the launch of key tools for political advertisers, providing them with advanced controls and unique audience data to make […]

LaunchedGlobalFavicon of NexxenNexxen

Nexxen adds CTV tools to tap into political ad market growth

Nexxen has new tools for political advertising that let campaigns geo-target voters, optimize campaigns and analyze trends

LaunchedGlobalFavicon of NexxenNexxen

Nexxen launches cross-screen measurement solution in Australia

LaunchedAustraliaFavicon of NexxenNexxen

Nexxen Launches Cross-Screen Measurement in Australia

Powered by exclusive ACR data, the new solution enhances audience insights and campaign effectiveness across linear and digital Nexxen, a global, unified advertising technology platform with deep expertise in video and Connected TV (“CTV”), today announced the launch of its Cross-Screen Measurement solution in Australia. Designed to enable advertisers to effectively measure unique and co-viewer reach as […]

LaunchedAustraliaFavicon of NexxenNexxen

Nexxen Empowers Australian Advertisers with Exclusive Access to VIDAA ACR Data

The new and expanded data-driven solutions are designed to enhance audience targeting based on TV viewership across channels, in a privacy-compliant way Nexxen, a global, unified advertising technology platform with deep expertise in video and Connected TV (“CTV”), today announced the launch of TV Viewership Audiences across Australia. The launch builds upon Nexxen’s broader TV […]

VIDAANexxenAustralian advertisers

LaunchedCTV · Data partnershipAustraliaFavicon of NexxenNexxenFavicon of VidaaVidaa

Nexxen and TCL FFALCON Expand Partnership, Bringing Native Display Inventory to Advertisers

Months after announcing expanded access to TCL FFALCON’s premium TV inventory, the companies solidify plans to help brands reach audiences across screens Nexxen, a global, unified advertising technology platform with deep expertise in video and Connected TV (“CTV”), announced the expansion of its strategic partnership with TCL FFALCON (“TCL”), a global leading Internet and AI×IoT […]

LaunchedGlobalFavicon of NexxenNexxen

Nexxen & TCL FFALCON Expand Partnership, Bringing Native Display Inventory to Advertisers

Nexxen, a global, unified advertising technology platform with deep expertise in video and connected TV (“CTV”), today (February 8th, 2024) announced the expansion of its strategic partnership with TCL FFALCON (“TCL”), a global leading internet and AI×IoT service platform. This expansion […]

TCL FFALCONNexxenadvertisers

LaunchedCTV · Inventory integrationGlobalFavicon of NexxenNexxen

Nexxen SSP Partners with Taiv to Expand CTV OOH Offering

The partnership aims to bring new opportunities in a growing category to brands and advertisers Nexxen, a global, unified advertising technology platform with deep expertise in video and Connected TV (“CTV”), today announced a partnership between its supply-side platform, Nexxen SSP, and out of home (“OOH”) advertising group Taiv to offer connected TV (“CTV”) OOH […]

TaivNexxen SSP

LaunchedOut-of-home · Inventory integrationGlobalFavicon of NexxenNexxen

Nexxen Launches TV Viewership Audiences in U.K., Expands TV Intelligence Offering in U.S.

The new and expanded data-driven solutions are designed to enhance audience targeting across channels Nexxen, a global, unified advertising technology platform with deep expertise in video and Connected TV (“CTV”), announced the launch of TV Viewership Audiences across the United Kingdom, as well as the expansion of its broader TV Intelligence offering in the United […]

LaunchedGlobalFavicon of NexxenNexxen

Nexxen Partners with Lumen on Attention Measurement

LaunchedGlobalFavicon of NexxenNexxen

Nexxen Partners with Lumen to Deliver Its First High Attention CTV Solution, Complementing the Launch of Nexxen’s Pre- to Post-Campaign Attention Measurement Offering

Holistic solution powered by an end-to-end technology stack and in-house dynamic creative studio offers creative and campaign insights and optimization Nexxen, a global, unified advertising technology platform with deep expertise in video and Connected TV (“CTV”), today announced a partnership with Lumen Research, a global attention technology company, to deliver Lumen’s first omnichannel Attention Measurement […]

LumenNexxen

LaunchedCTV · Measurement integrationGlobalFavicon of NexxenNexxen

Nexxen and H/L Bridge Linear-to-Digital Gap for Local Advertisers

Partnership leveraging Nexxen’s integrated tech stack enables local advertisers to solve for video fragmentation Nexxen, a global, unified advertising technology platform with deep expertise in video and Connected TV (“CTV”), has joined forces with H/L, a renowned multiservice and independent agency that’s been making momentum for local, regional and national marketers for nearly 40 years. […]

NexxenH/Llocal advertisers

LaunchedCTV · Buying accessGlobalFavicon of NexxenNexxen

Unruly Partners With NewsGuard to Provide Advertisers With Robust Brand Safety Measures

NewsGuard’s human-vetted credibility ratings will enable advertisers leveraging Unruly’s platform to identify high-quality news inventory Unruly, a leading video advertising platform, announced that it will protect its advertisers with tools provided by NewsGuard, a company that rates news sources for credibility and transparency, to enable brands to advertise on vetted news and information inventory. NewsGuard […]

NewsGuardUnrulyAdvertisers

LaunchedMeasurement · Measurement integrationGlobalFavicon of NexxenNexxen

Unruly launches content-level targeting to enhance CTV/video inventory

Unruly, a global video and Connected TV (CTV) programmatic advertising platform, has introduced a content-level targeting solution for publishers. The solution segments inventory based on publisher bidstream attributes that mirror linear TV buys, such as genre and rating. It brings standardisation to the programmatic Over-the-Top TV (OTT) and CTV ecosystem, and will serve publishers who […]

LaunchedGlobalFavicon of NexxenNexxen

Ad Platform Unruly Partners with Thece in Global Esports and Gaming Deal

Leading ad platform Unruly today announced a global gaming and esports partnership with The Consumer Engagement Co (Thece), a premier, global second-screen mobile engagement ad platform. As part of the partnership, Unruly’s advertisers will be able to access more than a billion livestream billboard ad impressions per week through one of the world’s first livestream […]

TheceUnruly

LaunchedApp · Distribution dealGlobalFavicon of NexxenNexxen

Advertising Platform Unruly Launches Full-Service Digital Creative Studio For Brands And Agencies

New creative offering provides advertisers with full range of video solutions across all screens using proprietary emotional and brand data LONDON, SINGAPORE, SYDNEY – Leading video ad platform Unruly today announced the launch of its new data-driven digital creative studio. The bespoke studio, named Tr.ly (pronounced Truly), will give advertisers access to a full range […]

LaunchedGlobalFavicon of NexxenNexxen

Unruly Launches New Self-Service Tools for CTV and OTT Publishers

Platform UnrulyX CTRL empowers connected TV platforms, media owners and app developers to price, package and sell programmatic, cross-screen inventory and optimize revenue LONDON – Leading video ad platform Unruly today launched a suite of self-service tools that enable publishers to package, price and sell their programmatic inventory to the biggest advertisers in the world. Media owners and app […]

LaunchedGlobalFavicon of NexxenNexxen

Unruly and LG Electronics to Offer Smart TV Inventory Through Global Partnership

Video advertising platform Unruly today announced a global partnership with LG Electronics that enables advertisers around the world to access native smart TV ad placements through its supply-side platform (SSP), UnrulyX. Expanding on the success of LG’s relationship with sister brand Tremor Video […]

UnrulyLG Electronics

LaunchedCTV · Inventory integrationGlobalFavicon of NexxenNexxen

Unruly and Publica Partner to Enhance Ad Pod Monetisation and Provide Automated Deal Management Tools for CTV/OTT Publishers

Video advertising platform Unruly today announced a global partnership with connected TV platform Publica that gives CTV and over-the-top (OTT) publishers access to ad pod monetisation and automated deal management tools. CTV ad spend is expected to reach $10bn by 2021 […]

UnrulyPublica

LaunchedCTV · Inventory integrationGlobalFavicon of NexxenNexxenFavicon of PublicaPublica

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