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Follow the launches, price changes and new rules that change where you can buy ad spots. Each story is dated and filed under the companies involved.
8 events for RTL
Open RTLRTL completes acquisition of Sky Deutschland from Comcast
RTL now owns Sky Deutschland, consolidating two of central Europe's big broadcasters as advertisers face fewer, larger TV sellers in Germany.
GermanyNBCUniversal, RTL AdConnect Team To Jointly Sell Global Ad Inventory
Global TV and digital ad buyers that want to buy across international borders are getting a leg-up from a partnership between the US’ NBCUniversal and Europe’s RTL AdConnect. Announced today, the partnership will help NBCUniversal offer its advertising customers the ability to extend their ad footprint internationally, by representing what RTL AdConnect calls its Total […]
NBCUniversalRTL AdConnect
NBCUniversal and RTL Extend Media Inventory
The partnership will aim to offer advertising opportunities for marketers and agencies across the U.S., Europe and Asia.
RTL AdConnect & TVSquared Partner to Bring Always-On Proof of Performance to European Broadcast TV Campaigns
Advertisers All Over the World, Including U.S. DTC Brands, Leveraging Partnership as a Gateway into the European Market EDINBURGH, N.Y. & LUXEMBOURG — TVSquared the global leader in TV attribution, and RTL AdConnect, the international Total Video sales house of RTL Group – a leader across broadcast, content and digital – have partnered to provide RTL AdConnect’s […]
RTL AdConnectTVSquared
RTL Group Buys Video Ad Stitching Company Yospace For $33 Million
RTL Group is paying up to $33 million for Yospace, a UK-based server-side ad insertion company. The company will operate independently, but work closely with SpotX, which provides video ad serving and advertising demand to video publishers. “This acquisition will go a long way toward solving issues with programmatic and OTT,” said SpotX CEO Mike […]
RTL Group Takes Full Ownership Of Video Platform SpotX For $145M, Pursues More Ad Tech M&A
German broadcaster RTL Group, which acquired a 65% stake in the video ad server and supply-side platform SpotX in 2014, said Wednesday that it has purchased the remainder of the company for $145 million. RTL, which houses SpotX with other technology and content assets under a division called the RTL Digital Hub, also plans further […]
RTL GroupSpotX
RTL Mediengruppe Buys SmartClip; USD$60m funding for The Trade Desk
ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: RTL Mediengruppe buys SmartClip; Trade Desk takes USD$60m in funding; AppNexus partners with Le Figaro; Moat uses funding for developing new metrics; […]
RTL Mediengruppesmartclip
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