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Follow the launches, price changes and new rules that change where you can buy ad spots. Each story is dated and filed under the companies involved.

4 events for Vevo

Open Vevo

Vevo inventory bought via DV360 now counts toward YouTube VIP deals

Advertisers buying Vevo inventory through DV360, including Instant Reserve, can now have that spend count toward their YouTube VIP commitment; Vevo also sells biddable inventory via curated private marketplaces.

VevoDV360YouTube Ads

Policy changeWeb · Buying accessGlobalFavicon of VevoVevoFavicon of YouTube AdsYouTube Ads

Vevo launched Vevo Evolve, a suite of data-driven products for advanced targeting, reach planning and optimization, and real-time measurement across its mobile, desktop and CTV inventory, including YouTube and FAST.

LaunchedGlobalFavicon of VevoVevoFavicon of YouTube AdsYouTube Ads

Vevo partnered with Nexxen's supply-side platform, Nexxen SSP, to give more advertisers programmatic access to its inventory, particularly on CTV.

LaunchedGlobalFavicon of VevoVevoFavicon of NexxenNexxen

Vevo partnered with PubMatic to make its global CTV inventory programmatically available to media buyers through PubMatic's platform.

VevoPubMaticmedia buyers

LaunchedCTV · Inventory integrationGlobalFavicon of VevoVevoFavicon of PubMaticPubMatic

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