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ConnectAd

SSP

The Independent European SSP

Profile

TierMid-market (1,000+)
SpecialtyCTV · Native · Open web
OwnsIts own SSP
Identity solutionsRampID (LiveRamp) · ID5
FeesHigh: take rate stated
StrengthsStrong identity options · Publishes its fee
Same publishers asMicrosoft Monetize · Google Ad Manager · PubMatic

Access

How you get inApplication
Minimum spendNot published

Running campaigns

Deals and supplyPrivate marketplace · Curated deal
Support and reportingSupport

What you buy

FormatsNative · CTV
Deal typesOpen auction · Programmatic guaranteed

Reach

publishers6,109
Direct share59%
Confirmed by the exchange71 / 3,580

North America · Latin America · Europe · Middle East & North Africa · Sub-Saharan Africa · South Asia · East Asia · Southeast Asia · Central Asia & Caucasus · Oceania

Quality

Ad-heavy sites reached3.4%
Median publisher rank#193,364
Supply score57 / 100 · #182 of 1,175

How to buy

How to open an account here, what it takes and the minimum spend.

In the news

Policy change

Dec 4, 2025

Transparency Compliance: The Cornerstone of a Trustworthy Programmatic Ecosystem

As an SSP: DSPs that buy through ConnectAd

1 DSP

Exchanges selling the same publishers as ConnectAd

8 exchanges

Publishers ConnectAd can sell

Which publishers this platform can sell, largest first.