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TripleLift

SSP

Creative SSP for the Orchestration Era

Profile

TierMid-market (1,000+)
SpecialtyCTV · DOOH · Native · Performance · Brand · Open web
OwnsIts own SSP
Identity solutionsUID2 · RampID (LiveRamp)
MeasurementAdvanced: attribution and lift
StrengthsStrong identity options
Same publishers asMagnite · Google Ad Manager · Microsoft Monetize

Access

How you get inApplication
Minimum spendNot published

Running campaigns

Creative and traffickingReview before it runs
TrackingAttribution model
Audience dataFirst-party audiences
Deals and supplyPrivate marketplace · Curated deal · Block list

What you buy

FormatsDisplay · Video · Native · CTV · DOOH
Deal typesCurated

Reach

publishers9,021
Direct share74%
Confirmed by the exchange452 / 6,700

North America · Latin America · Europe · Middle East & North Africa · Sub-Saharan Africa · South Asia · East Asia · Southeast Asia · Central Asia & Caucasus · Oceania

Quality

Ad-heavy sites reached2.5%
Median publisher rank#172,742
Supply score66 / 100 · #35 of 1,175

Best for

Brand awarenessConsumer goodsMedium
ConsiderationFood & drinkMedium
Online salesFashion & beautyMedium
Online salesConsumer electronicsMedium

How to buy

How to open an account here, what it takes and the minimum spend.

In the news

Update

Sep 21, 2026

TripleLift and Multilocal Partner to Put Creative into the Curation Equation

Market data

Jul 1, 2026

TripleLift Sees Record Breaking Results for Prime Day 2026 as Offsite Commerce Media Reaches Inflection Point

All 36 stories about TripleLift

As an SSP: DSPs that buy through TripleLift

32 DSPs

Exchanges selling the same publishers as TripleLift

8 exchanges

Publishers TripleLift can sell

Which publishers this platform can sell, largest first.