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Display & Video 360

DSP

Google's enterprise DSP. Where PMP deal IDs and programmatic guaranteed are executed, not Google Ads.

Access

AccessSigned contract
Minimum spendNot published

What you buy

FormatsDisplay · Video · CTV
Deal typesOpen auction · Programmatic guaranteed

How to place an ad

How to open an account here, what it takes and the minimum spend.

In the news

Update

Jul 30, 2026

Google launches Structured Data Files v10.1 for Display & Video 360

Update

Oct 27, 2025

Display & Video 360 API adds YouTube and Demand Gen asset management

All 6 stories about Display & Video 360

As a DSP: exchanges Display & Video 360 buys from

58 exchanges

Publishers Display & Video 360 can sell

Which publishers this platform can sell, largest first.