Display & Video 360

DSP

Google's enterprise DSP. Where PMP deal IDs and programmatic guaranteed are executed, not Google Ads.

Access

How you get inSigned contract

Minimum spendNot published

What you buy

FormatsDisplay · Video · CTV

Deal typesOpen auction · Programmatic guaranteed

How to buy

How to open an account here, what it takes and the minimum spend.

Checking your access…

Buying access

Update

Jul 30, 2026

Google launches Structured Data Files v10.1 for Display & Video 360

Update

Oct 27, 2025

Display & Video 360 API adds YouTube and Demand Gen asset management