Equativ adds SofiaPulse's creative AI across display, video and CTV
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Advertisers using Equativ can now generate and optimise creative across display, video and CTV using SofiaPulse's agentic creative infrastructure.
SofiaPulseEquativ
“The strategic partnership expands Equativ’s Creative Enhancement offering with SofiaPulse’s agentic creative infrastructure, helping brands generate, adapt, activate, and optimize high-impact creative experiences across display, video, and CTV. As creative becomes one of the most important drivers of media performance, advertisers are under growing pressure to deliver more relevant, personalized,”Source
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