Equativ completes Sharethrough integration to create global media platform
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Equativ adds SofiaPulse's creative AI across display, video and CTV
Advertisers using Equativ can now generate and optimise creative across display, video and CTV using SofiaPulse's agentic creative infrastructure.
SofiaPulseEquativ
Equativ finalizes merger with Sharethrough
Advertisers and publishers using Equativ or Sharethrough are now served by one unified global media platform after the companies completed their merger.
Equativ and Sharethrough Will Now Operate Under Equativ Brand, Solidifying Global Position as Leading End-to-End Media Platform
Equativ & Titan OS Partner to Revolutionise CTV Advertising with Retail Media Precision
Equativ today (March 6th, 2025), announces it has become the new ad server and primary supply-side platform (SSP) for Titan OS, the European technology and advertising company that has developed an independent operating system for connected TV (CTV). The partnership […]
Equativ and Titan OS Partner to Revolutionize CTV Advertising with Retail Media Precision
By combining the unique reach and innovative formats of CTV with the precision of retail media data, advertisers can unlock deep consumer insights and scale. Retailers will be able to expand their retail media campaigns to CTV inventory. Both will benefit from access to 30 million European households. Equativ announces it has become the new […]
Equativ Expands to Japan, Bolstering its Global Footprint
Introducing its end-to-end ad platform to empower Japanese advertisers with innovative solutions, expanded reach, and premium creative opportunities on the open web. Equativ has expanded its global operations into Japan, the world’s fourth-largest digital ad spend market, marking a significant milestone […]