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GroundTruth

Ad Exchange

Launch Performance Ads on Every Channel

Profile

TierMid-market (1,000+)
SpecialtyCTV · Audio · DOOH · Location
OwnsIts own SSP · Its own data
Unique dataLocation data
MeasurementAdvanced: attribution and lift
AIPredictive audiences · Generative AI setup
StrengthsSelf-serve account
Same publishers asSharethrough · PulsePoint · OpenX

Running campaigns

Campaign controlsPacing
TrackingPixels
Audience dataFirst-party audiences
Deals and supplyPrivate marketplace · Preferred deal
Support and reportingAccount manager

What you buy

FormatsCTV · Audio · DOOH

Reach

publishers1,498
Direct share2%
Confirmed by the exchange0 / 35

North America · Latin America · Europe · Middle East & North Africa · Sub-Saharan Africa · South Asia · East Asia · Southeast Asia · Central Asia & Caucasus · Oceania

Quality

Median publisher rank#115,056
Supply score19 / 100 · #992 of 1,175

How to buy

How to open an account here, what it takes and the minimum spend.

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In the news

Acquisition

Mar 25, 2026

ZeroToOne.AI Acquires GroundTruth to Deploy at Scale an AI Driven Predictive Intelligence Platform for Enterprise Decision Systems

Launched

Oct 8, 2025

GroundTruth Partners with Place Exchange to Expand Into Digital Out-of-Home With Measurable Foot Traffic Attribution

All 10 stories about GroundTruth