Netflix Ads

Netflix Ads is the advertising arm of Netflix, the connected TV streaming service, selling placements to advertisers targeting viewers of its ad-supported plan in entertainment content, reaching audiences in the United States and other markets.

Formats include in-stream video ads shown during ad-supported viewing, Pause Ads that appear when a viewer pauses playback, and interactive formats such as Send to Phone and Frame Ads. Live event sponsorships and in-game placements are also available around Netflix's live programming.

Campaigns can be aligned with specific genres, titles, or live programming moments, letting an advertiser reach viewers watching particular kinds of content on the ad-supported tier.