FranceTV Publicité fait de l’attention le moteur de la performance vidéo
FranceTV Publicité packages TV, streaming and YouTube in one offer
FranceTV Publicité presented an offer at its sales conditions meeting that unites TV, streaming and YouTube rather than selling them as separate levers.
AdvertisersFranceTV PublicitéTV, streaming and YouTube
Marianne Siproudhis (FranceTV Publicité) : « la valeur du contexte est devenue aussi stratégique que la capacité de diffusion »
Nathalie Dinis (FranceTV Publicité) : « Culture, expérience, authenticité : la recette gagnante de la communication Food »
FranceTV Publicité épingle les campagnes qui ratent leur cible avec Altmann+Partners
FranceTV Publicité, FreeWheel expand monetisation solutions partnership
FreeWheel, a Comcast company and global technology platform for the streaming advertising ecosystem, and FranceTV Publicité, the advertising sales house of France Télévisions, France’s public broadcaster, have announced the extension of their longstanding partnership. Monetising growth opportunities FranceTV Publicité will leverage FreeWheel’s advertising technology, which delivers solutions for the complex and fragmented streaming landscape. The FreeWheel platform helps […]
FranceTV Publicité & FreeWheel Expand Partnership
FreeWheel, a Comcast company and the leading global technology platform for the streaming advertising ecosystem, and FranceTV Publicité, the advertising sales house of France Télévisions, France’s largest public broadcaster, have announced the extension of their longstanding partnership. As part of […]
FranceTV Publicité signs a data deal with AlloCiné
Publisher France Televisions' ad seller FranceTV Publicité has signed a data partnership with AlloCiné to bring its audience data into ad sales.
AlloCinéFranceTV Publicité
FranceTV Publicité et OPS Partners lancent une offre commerciale conjointe
Avec « Safe Place », FranceTV Publicité veut mieux monétiser ses audiences YouTube
GMF et FranceTV Publicité lancent «Réflexe !» , un programme court dédié à la prévention
FranceTV Publicité dévoile 6 nouveaux formats digitaux centrés sur l’attention
Hervé Ribaud-Shinberg (Intermarché)-Marianne Siproudhis (FranceTV Publicité) : « lorsque vous optez pour une approche créative différente, l’efficacité est au rendez-vous »
FranceTV Publicité and Orange Advertising team up on segmented TV ads
Advertisers can now buy segmented, addressable TV ads during Roland Garros through a new partnership between FranceTV Publicité and Orange Advertising.
FranceTV PublicitéOrange Advertising
FranceTV Publicite and Orange Advertising team up for segmented TV at Roland Garros
FranceTV Publicite and Orange Advertising offer segmented TV advertising during Roland Garros.
Orange AdvertisingFranceTV Publiciteadvertisers
FranceTV Publicité, M6 Publicité et RMC-BFM Ads lancent une offre commune en TV segmentée
FranceTV PublicitéM6 PublicitéRMC BFM Ads
FranceTV Publicite, M6 Publicite and RMC BFM Ads launch a joint segmented TV offer
Three French sellers offer segmented TV advertising together.
FranceTV PubliciteM6 PubliciteRMC BFM Ads
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