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Baidu Ads

Search and display ads on China's largest search engine

www.baidu.com

China's largest search engine, reaching a mainland Chinese audience searching across a vast index of Chinese-language pages.

百度 (Baidu) is a Chinese-language search engine drawing on a database of more than one hundred billion Chinese web pages to return search results. Its homepage states the goal of helping internet users access information more conveniently and find what they are searching for.

Advertising runs across the App, Commerce, Search, Social and Web channels. Named formats include Search Promotion, priced per click, and Feed Promotion, priced per impression, both sold by auction; Brand Zone, sold per day on a guaranteed basis; Baidu Union / Display; and 开屏广告, a splash-screen format for the Baidu app.

Comment acheter

2 options d'achat, avec les étapes, les conditions et le budget minimum.

Libre-servicetools.how_to_buy.managed

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Tarifs

5 emplacements publicitaires, avec formats, tarifs et mode d'achat.

  • Baidu brand zone

    Category takeover · Commerce

  • Baidu feed native

    Native display ad · Web

  • Baidu search result

    Sponsored text search result · Recherche

  • Baidu Union / Display

    Responsive display ad · Web

  • 开屏广告 (Baidu App splash screen)

    Responsive display ad · Application

Sold by jours · CPM · CPC. The rates are behind the lock.

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Canaux

Chaque espace publicitaire classé selon l'endroit où il est diffusé — web, vidéo, recherche, TV — pour savoir ce que vous achetez.

Web
Application
Recherche
Commerce

Catégories

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