News

Sky Media calls on advertisers to test its new ADsorption Index

UpdateGlobalSky Media4 weeks ago

Omnicom and Sky Media launch biddable sports ad marketplace

Omnicom and Sky Media have launched a marketplace that lets buyers bid programmatically for sports advertising inventory.

Omnicom→Sky Media→sports inventory

LaunchedCTV · Auction infrastructureGlobalSky Media1 month ago

Sky Media adds four sponsors for Premier League season

UpdateGlobalSky Media1 month ago

Sky Media opens premium VOD to programmatic buying via Google DV360

Advertisers using Google DV360 can now buy Sky Media's premium VOD inventory programmatically.

Advertisers→Google DV360→Sky Media

LaunchedCTV · Inventory integrationGlobalSky Media7 months ago

Sky Media and DAIVID launch AI toolkit for SMEs to get on TV

Sky Media has launched a new AI-powered creative advertising toolkit designed to help small and medium-size businesses get on TV for the first time. Sky Media said it will dramatically reduce the cost, time and complexity of TV ad creation. The new toolkit will deliver AI ad creation with creative intelligence, smart targeting, and a […]

LaunchedGlobalSky Media9 months ago

Sky Media and DAIVID launch AI toolkit bringing SMEs onto TV ads

Small and medium-sized businesses can now become TV advertisers for the first time through Sky Media and DAIVID's new AI-powered toolkit, which cuts the cost and complexity of producing TV ads.

SMEs→Sky Media→DAIVID

LaunchedTV · Buying accessGlobalSky Media9 months ago

Sky Media launches AI toolkit to help SMEs advertise on TV

LaunchedGlobalSky Media9 months ago

«Il Retail Media è il nuovo punto di incontro tra contenuto, dato e commerce»

UpdateGlobalSky Media11 months ago

Sky Media Launches Enhanced Sports Marketplace and ‘Start of Season’ Auction - Little Black Book

LaunchedGlobalSky Media1 year ago

Sky Media opens live Premier League matches to programmatic buying for the first time

Sky Media→programmatic buyers

UpdateTV · Buying accessGlobalSky Media2 years ago

Sky Media Expands Partnership with The Trade Desk - Little Black Book

Sky Media→The Trade Desk

LaunchedTV · Inventory integrationGlobalSky Media2 years ago

nuovo accordo per la pubblicità con Aeroporti di Roma fino al 2029

Aeroporti di Roma→Sky Media

UpdateOut-of-home · Sales representationItalySky Media2 years ago

Sky Media: nuovo accordo per la pubblicità con Aeroporti di Roma fino al 2029

UpdateGlobalSky Media2 years ago

Sky Media Unveils New Brand Positioning at Industry Upfronts - Little Black Book

LaunchedGlobalSky Media2 years ago

Matt Hill Joins Sky Media to Lead Insight and Measurement

London, UK – Sky Media has announced the appointment of Matt Hill as the new Director of Insight & Measurement, following a comprehensive search process. Matt will be joining from Thinkbox where he established himself as an influential industry thought leader in the insight space. Matt will start the role in February replacing Lucy Bristowe, who […]

UpdateUnited KingdomSky Media2 years ago

Matt Hill Joins Sky Media to Lead Insight and Measurement - Little Black Book

UpdateUnited KingdomSky Media2 years ago

Sky Media Secures Exclusive Partnership with Digital Garage Regit - Little Black Book

Regit→Sky Media

LaunchedWeb · Sales representationGlobalSky Media3 years ago

Sky Media to join ITV’s Planet V ad platform trial

ITV and Sky have announced that Sky Media, Sky’s advertising sales arm, will join Planet V, ITV’s Broadcaster VOD advertising platform, for a trial period. Sky Media, the UK’s second largest TV sales house, will use Planet V for its on demand content, with agencies and advertisers expected to be able to plan and buy […]

UpdateGlobalSky Media3 years ago

Sky Media übernimmt FIFA+-Vermarktung in Europa

FIFA+→Sky Media

AcquisitionCTV · Sales representationGlobalSky Media3 years ago

Blue Sky Media announces merger with Love Media

MergerGlobalSky Media4 years ago

ViacomCBS, Pluto TV in Italia dal 28 ottobre. Sky Media partner per la raccolta pubblicitaria

advertisers→Sky Media→Pluto TV

UpdateCTV · Sales representationItalySky Media5 years ago

Sky Media launches pilot Shoppable Ads campaign with Sky Mobile

Sky Mobile’s addressable TV ads will feature a unique QR code that drives TV viewers online to the brand’s website. Adding a QR code to a TV advert itself may not be new, but combining shoppable functionality with Sky Media’s market-leading targeting and measurement analytics makes it a real game changer for brands. Following the … [Read more…]

CampaignGlobalSky Media5 years ago

The Trade Desk and Sky Media strike programmatic partnership

Global advertising technology company, The Trade Desk, has struck a new partnership with Sky Media, the advertising sales arm of Sky – Europe’s leading direct-to-consumer media and entertainment company.

Sky Media→The Trade Desk

LaunchedTV · Buying accessGlobalSky Media5 years ago

Seven One Media und Sky Media holen Werbe-Siegel Cflight nach Deutschland.

UpdateGermanySky Media6 years ago

Sky Media Launches Sky Analytics – TV’s New Remote Control for Agencies and Brands

LONDON: From today Sky Media will rollout Sky Analytics to both media agencies and advertisers, opening-up direct access to plan, report and evaluate elements of their TV campaigns for the first time. The release of the Sky Analytics online portal is the first phase on a roadmap to simplify execution and management of Sky’s cross-platform […]

LaunchedGlobalSky Media7 years ago