News

Follow the launches, price changes and new rules that change where you can buy ad spots. Each story is dated and filed under the companies involved.

Leading Australia-based Financial and Corporate Communications Agency, Honner, Joins FINN Partners

FINN PartnersHonner

AcquisitionAgencies · AcquisitionAustralia

JB Hi-Fi builds in-store retail media network on Broadsign

Retailer JB Hi-Fi is deploying Broadsign's platform to build and scale in-store retail media ads across more than 200 Australian stores.

JB Hi-FiBroadsign

LaunchedCommerce · Inventory integrationAustraliaFavicon of BroadsignBroadsignJB Hi-Fi

ACCC fines advertiser over undisclosed influencer reviews

Advertisers and influencers in Australia can face ACCC fines for undisclosed paid reviews, after its action against PhotobookShop.

ACCCPhotobookShop

RegulationSocial · Rule changeAustralia

Amazon Ads and Spotify expand programmatic partnership in Australia

Advertisers buying through Amazon Ads can now reach Spotify's audio inventory in Australia via an expanded programmatic partnership.

AdvertisersAmazon AdsSpotify

UpdateProgrammatic · Inventory integrationAustraliaFavicon of Amazon AdsAmazon AdsFavicon of Spotify AdsSpotify Ads

Nexxen brings Tubi's streaming inventory to Australian advertisers

Australian advertisers can now access Tubi's ad-supported streaming inventory through Nexxen's supply partnership with News Australia.

NexxenTubi

LaunchedCTV · Inventory integrationAustraliaFavicon of NexxenNexxenFavicon of TubiTubi

Cricket Australia launches 'Cricket Gold' FAST channel on 7plus

Advertisers can now buy ads around Cricket Australia's new 'Cricket Gold' free ad-supported streaming channel launched on Seven's 7plus platform.

Cricket Australia7plus

LaunchedCTV · Distribution dealAustraliaFavicon of Cricket AustraliaCricket AustraliaFavicon of 7plus7plus

Cartology extends retail out-of-home deal with Region Group

Advertisers using Cartology's retail media can continue to buy out-of-home ad space across Region Group's shopping centres under the extended partnership.

CartologyRegion Group

UpdateOut-of-home · Inventory integrationAustraliaFavicon of CartologyCartology

Amazon Ads brings Netflix ad inventory to Australia via Complete TV

Advertisers in Australia can now buy Netflix's streaming ad inventory through Amazon Ads' Complete TV offering.

Netflix AdsAmazon Ads

LaunchedCTV · Inventory integrationAustraliaFavicon of Amazon AdsAmazon AdsFavicon of Netflix AdsNetflix Ads

LG Ad Solutions Launches into Australia, Appoints Alex Blundell Jones as Commercial Director

LG Ad SolutionsAustralian advertisers

UpdateCTV · Market exitAustraliaFavicon of LG Ad SolutionsLG Ad Solutions

Uber Advertising strikes partnership with Omnicom Media Group

Advertisers working with Omnicom Media Group in Australia can now buy ads through a new partnership with Uber Advertising.

Uber AdvertisingOmnicom Media Group

LaunchedApp · Buying accessAustraliaFavicon of Uber AdvertisingUber AdvertisingFavicon of Omnicom MediaOmnicom Media

South Australia bans junk food ads on public transport

Advertisers of junk food and drinks can no longer buy ad space on South Australia's public transport network under a new government ban.

South AustraliaPublic transport adsJunk food advertisers

RegulationOut-of-home · Rule changeAustralia

Scroll Media Brings Azerion Back To Australia

AzerionScroll Media

Market dataProgrammatic · Sales representationAustraliaFavicon of Scroll MediaScroll Media

Clemenger BBDO, CHEP Network, and Traffik to Merge into Full-Service Agency

Clemenger BBDOCHEP NetworkTraffik

MergerAgencies · MergerAustralia

South Australia Bans Junk Food Ads on Public Transport

News in brief: South Australia Bans Junk Food Ads on Public Transport; WWE Raw Hits Netflix; Amazon Plans Expansion into UK Broadband South Australia Bans Junk Food Ads on Public Transport The government of South Australia has introduced a ban prohibiting junk […]

South Australiajunk food advertisers

RegulationOut-of-home · Rule changeAustralia

BBC Studios partners with iHeart to represent BBC Podcasts in Australia

BBC StudiosiHeart

LaunchedPodcasts · Sales representationAustraliaFavicon of BBC StudiosBBC Studios

Nine Upfront 2025: 9Now partners with BBC Studios to bring six exclusive FAST channels

BBC Studios9Now

LaunchedCTV · Distribution dealAustraliaFavicon of BBC StudiosBBC StudiosFavicon of 9Now9Now

Doceree partners up with The Ward Marketing Group as it expands into Australian market

DocereeThe Ward Marketing Group

Market dataAgencies · Sales representationAustraliaFavicon of DocereeDoceree

Triton Digital Partners With NOVA Entertainment to Revolutionize Audio Advertising in Australia

NOVA Selects Triton Digital’s Sounder To Offer End-to-End Solution for Audio Advertising SYDNEY — Triton Digital, the global technology and services leader in the digital audio, podcast, and broadcast radio industries, today announced its partnership with NOVA Entertainment, Australia’s leading independent audio entertainment business, to implement Triton’s Sounder solution across NOVA’s audio portfolio, marking a significant […]

Nova EntertainmentTriton Digital

LaunchedRadio · Inventory integrationAustraliaFavicon of Triton DigitalTriton DigitalFavicon of Nova EntertainmentNova Entertainment

oOh!media acquires Blue Tongue Outdoor, adds 35 sites to retail portfolio

oOh!mediaBlue Tongue Outdoor

AcquisitionOut-of-home · AcquisitionAustralia

Cartology extends Mirvac partnership and acquires Sydney’s Broadway Centre

MirvacCartology

AcquisitionCommerce · Inventory integrationAustraliaFavicon of CartologyCartology

Seedtag enters Australian market with acquisition of JustEggs

Seedtag, a global leader in contextual advertising, announced today that the company has acquired JustEggs, an Australian-owned creative intelligence business that drives measurable digital solutions for brands and advertisers. Seedtag acquires JustEggs The acquisition is a strategic move to support business growth across the APAC region by introducing Seedtag’s proprietary contextual AI technology, Liz, to the […]

JustEggsSeedtag

AcquisitionProgrammatic · AcquisitionAustraliaFavicon of SeedtagSeedtag

Nexxen Empowers Australian Advertisers with Exclusive Access to VIDAA ACR Data

The new and expanded data-driven solutions are designed to enhance audience targeting based on TV viewership across channels, in a privacy-compliant way Nexxen, a global, unified advertising technology platform with deep expertise in video and Connected TV (“CTV”), today announced the launch of TV Viewership Audiences across Australia. The launch builds upon Nexxen’s broader TV […]

VIDAANexxenAustralian advertisers

LaunchedCTV · Data partnershipAustraliaFavicon of NexxenNexxenFavicon of VidaaVidaa

Digital Creative Agency AnalogFolk Australia Acquired by Bastion

BastionAnalogFolk Australia

AcquisitionAgencies · AcquisitionAustralia

Accenture Song acquires Melbourne martech consultancy The Lumery

Accenture SongThe Lumery

AcquisitionAgencies · AcquisitionAustralia

Eyeota and Vistar Media unveils partnership as DOOH market grows in Australia

EyeotaVistar Media

LaunchedOut-of-home · Data partnershipAustraliaFavicon of Vistar MediaVistar Media

Vinyl Group Acquires Rolling Stone & Variety Australia Publisher The Brag Media

Vinyl GroupThe Brag Media

AcquisitionWeb · AcquisitionAustralia

Morrow Soldali acquires Australian brand communications agency

Morrow SoldaliAustralian agency

AcquisitionAgencies · AcquisitionAustralia

IZEA Announces Acquisition of Australian Influencer Marketing Leader Hoozu

Company Continues Global Expansion Within APAC Region IZEA Worldwide, Inc., the premier provider of influencer marketing technology, data, and services for the world’s leading brands and agencies, announced today it has acquired Hoozu, Australia’s leading influencer marketing company headquartered in Sydney. The company serves a roster of the region’s most innovative brands, including Bunnings, Emma […]

IZEAHoozu

AcquisitionAgencies · AcquisitionAustralia

Cricket Australia rolls out Cricket Gold on Samsung TV Plus

Cricket AustraliaSamsung TV Plus

LaunchedCTV · Distribution dealAustraliaFavicon of Cricket AustraliaCricket AustraliaFavicon of Samsung TV PlusSamsung TV Plus

Digiseg Partners with Nova Entertainment for Streaming Audio Ads Targeting

Digiseg, a global provider of audience data based on household characteristics, has partnered with Nova Entertainment, Australia’s fastest-growing audio entertainment business, in an exclusive partnership that brings unique segmentation capability to streaming audio and podcasting. Through this collaboration, Digiseg will enable […]

DigisegNova Entertainment

LaunchedRadio · Data partnershipAustraliaFavicon of Nova EntertainmentNova Entertainment

Pluto TV launches in Australia with 51 FAST channels on 10 Play

Pluto TV10 Play

LaunchedCTV · Distribution dealAustraliaFavicon of 10 Play10 PlayFavicon of Pluto TVPluto TV

JCDecaux, Westpac take over Sydney's Wynyard to Barangaroo tunnel in new OOH partnership

JCDecauxWestpac

AcquisitionOut-of-home · Distribution dealAustraliaJCDecaux

ARN's iHeartPodcast Network Australia and Audioboom announce renewed multi-year partnership

AudioboomiHeartPodcast Network Australia

UpdatePodcasts · Sales representationAustraliaFavicon of AudioboomAudioboom

Carsales acquires local adtech business Publift

PubliftCarsales

AcquisitionProgrammatic · AcquisitionAustraliaFavicon of PubliftPubliftFavicon of CarsalesCarsales

Havas Group Acquires Australian Health Communications Agency Bastion Brands

Bastion BrandsHavas Group

AcquisitionAgencies · AcquisitionAustralia

Cartology Advances Retail Media Network with Broadsign

Cartology, one of Australia’s leading retail media businesses, powered by Woolworths Group, and out-of-home (OOH) ad tech leader Broadsign announced a new partnership designed to enhance Cartology’s retail media network (RMN). The collaboration makes it easy for Cartology to schedule, manage, […]

CartologyBroadsign

UpdateOut-of-home · Inventory integrationAustraliaFavicon of CartologyCartologyFavicon of BroadsignBroadsign

VIOOH Team Up With Tonic Media To Improve Media Wellness Of Digital Out-Of-Home Campaigns

Tonic Media NetworkVIOOHadvertisers

CampaignOut-of-home · Inventory integrationAustraliaFavicon of VIOOHVIOOHTonic Media Network

Supercars partners with Pizza Hut in new sponsorship deal

Pizza HutSupercars

LaunchedEvents · Buying accessAustraliaFavicon of SupercarsSupercars

The Brag Media acquires The Music Network, promotes Poppy Reid to editor in chief

The Music NetworkThe Brag Media

AcquisitionWeb · AcquisitionAustraliaFavicon of The BragThe BragFavicon of The Music NetworkThe Music Network

Seven West Media’s acquisition of Prime Media Group completed

Prime Media GroupSeven West Media

AcquisitionTV · AcquisitionAustralia

Foxtel Group and beIN SPORTS extend partnership for viewers and advertisers

beIN SPORTSFoxtel

LaunchedTV · Distribution dealAustraliaFavicon of beIN SPORTSbeIN SPORTSFavicon of FoxtelFoxtel

Havas Group Acquires Australian Media Agency, Hyland

HavasHyland

AcquisitionAgencies · AcquisitionAustralia

WPP Acquires Perth-Based Digital Creative Agency Meerkats

WPPMeerkats

AcquisitionAgencies · AcquisitionAustralia

Broadsign Partners with CAASie by Heurist to Offer Programmatic DOOH in Australia

Broadsign, a leading digital out-of-home (DOOH) marketing platform, and Brisbane-based branding agency, Heurist, have announced an integration between Broadsign’s supply-side platform (SSP) Broadsign Reach and Heurist’s demand-side platform (DSP) CAASie. This new integration provides CAASie’s user base of local advertisers with […]

CAASieBroadsign

LaunchedOut-of-home · Inventory integrationAustraliaFavicon of BroadsignBroadsignCAASie

Agency Tug buys Fourteen Digital to expand across Australia

Digital Performance Marketing Agency Tug has bought Sydney based content marketing agency, Fourteen Digital. This acquisition positions Tug Australia as one of Australia’s prominent content and performance agencies.

TugFourteen Digital

AcquisitionAgencies · AcquisitionAustralia

SEN and Crocmedia announce merger plans, Hutchy to run new company

SENCrocmedia

MergerRadio · MergerAustraliaFavicon of SENSEN

Gillette Signs Naming Rights Partnership With Cricket Australia

GilletteCricket Australia

LaunchedEvents · Distribution dealAustraliaFavicon of Cricket AustraliaCricket AustraliaNaming rights

APN Outdoor And oOh!media To Merge In 2017, Making Out-Of-Home Supergiant

APN OutdooroOh!media

MergerOut-of-home · MergerAustralia

Unruly Partners with MediaCom to Bring Emotional Targeting to Programmatic Video Ad Market in Australia

Video ad tech firm launches new targeting capability which connects advertisers with viewers most likely to engage emotionally with a specific ad; Unruly’s technology allows brands and media agencies to apply emotional intelligence to paid media for first time. SYDNEY – Video ad tech company Unruly announces they have partnered with MediaCom to launch Unruly […]

UnrulyMediaComAdvertisers

LaunchedAgencies · Data partnershipAustraliaFavicon of NexxenNexxen

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