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Follow the launches, price changes and new rules that change where you can buy ad spots. Each story is dated and filed under the companies involved.
22 events for iHeartMedia
Open iHeartMediaBroadcast Radio Enters New Era: iHeartMedia First to Bring ‘AudioGraph’ to Market, Introducing Digital Precision and Measurability to the Largest Audio Audience in America
iHeartMedia Brings Digital Targeting and Measurement to Broadcast Radio For the First Time
On Thursday, the audio and podcast company iHeartMedia unveiled AudioGraph, a new suite of advertising capabilities built by its Triton Digital subsidiary that aims to bring digital-style targeting, planning, and […]
iHeartMedia in Talks to Merge With SiriusXM
The combination, facilitated by Irving Azoff, would create a satellite and terrestrial radio giant with some of the biggest names in the podcast world
Viant DSP buyers gain programmatic access to iHeartMedia audio via Triton
Viant DSP buyers can now programmatically reach iHeartMedia's podcasts, streaming audio and over-the-air radio through Viant's integration with Triton Digital.
Viant (Adelphic)Triton DigitaliHeartMedia
StackAdapt adds iHeartMedia broadcast and digital radio inventory
Marketers can now buy iHeartMedia's AM/FM broadcast radio, digital radio, streaming and podcast inventory programmatically through StackAdapt.
StackAdaptiHeartMedia
StackAdapt added iHeartMedia broadcast radio, digital radio, streaming and podcast inventory, available immediately to its US clients.
iHeartMedia audio inventory becomes buyable on Amazon DSP
Advertisers on Amazon DSP can now buy iHeartMedia's streaming music and live streaming radio inventory, with podcasts and broadcast radio to follow in 2026.
Amazon DSPiHeartMedia
iHeartMedia and Magnite Unify Access to Broadcast and Digital Audio, Providing Advertisers with a Direct Path to Premium Inventory
Magnite’s custom technology solutions will streamline access to the largest audio and podcast publisher in the U.S. Magnite, the largest independent sell-side advertising company, and iHeartMedia, the number one audio company in the United States, announced the launch of a first-of-its-kind marketplace that brings together iHeartMedia’s broadcast radio, streaming radio and podcast assets for inclusion […]
AdvertisersMagniteiHeartMedia
iHeartMedia and Neustar First to Include Broadcast Radio in End-to-End Marketing Attribution
New solution combines iHeart’s unparalleled audio reach with Neustar’s industry-leading marketing attribution solution to measure consumer engagement and the sales impact of broadcast radio alongside all other advertising channels Neustar, Inc., a TransUnion company, announced a new partnership with iHeartMedia, the leading audio company in America, to include broadcast radio in end-to-end marketing attribution. The […]
iHeartMediaNeustar
United StatesiHeartMedia launched a private programmatic marketplace for its iHeartPodcast Network, offering Programmatic Guaranteed, Preferred Deal, Private Auction and Open Marketplace deals.
iHeartPodcast Networkprogrammatic buyers
iHeartMedia bought Triton Digital from E.W. Scripps for $230 million, closing on 31 March 2021. Triton remains part of iHeartMedia; its ad platform is still sold under the Triton name.
iHeartMediaTriton Digital
iHeartMedia to Acquire Voxnest; Rokt raises USD$80m
In today’s ExchangeWire news digest: iHeartMedia to acquire Voxnest to boost its podcast programmatic capabilities; Rokt raises USD$80m (£61m) for personalised marketing solutions; and the Australian Competition and Consumer Commission (ACCC) releases its interim report into digital platform dominance. iHeartMedia to […]
iHeartMediaVoxnest
iHeartMedia to Acquire Voxnest
Voxnest Provides Leadership Role for iHeartMedia as the Consolidated Marketplace of Podcasting iHeartMedia, the No. 1 audio company in America and the No. 1 commercial podcast publisher globally, announced it has entered into an agreement to acquire Voxnest, the leading consolidated marketplace for podcasts and the best-in-class provider of podcast analytics, enterprise publishing tools, programmatic integration […]
Comscore and iHeartMedia Agree to Renewal for Digital Measurement
Comscore, a trusted partner for planning, transacting and evaluating media, and iHeartMedia, the leading audio company in America and the No. 1 commercial podcast publisher, announced a renewal agreement that enables iHeartMedia to continue utilizing Comscore’s industry-leading digital audience measurement. The multi-year agreement gives iHeartMedia continuing access to Comscore’s Media Ratings solution, including video and […]
iHeartMediaComscore
iHeartMedia Doubles Down on Radio Attribution with Agreement to Support Nielsen Media Impact and Continuous Diary Measurement
Nielsen Moves Ahead with Continuous Diary Measurement in Four Book Markets Nielsen announced that iHeartMedia, Inc., the number one audio company in the US, will advance radio attribution by supporting Nielsen Media Impact (NMI) and Continuous Diary Measurement (CDM) in Nielsen Audio’s four book markets. With this agreement, Nielsen moves forward with its decision to […]
iHeartMediaNielsen
iHeartMedia To Acquire Programmatic Radio Platform Jelli
Radio giant iHeartMedia said Monday it will acquire programmatic radio platform Jelli. Terms of the deal were not disclosed. iHeartMedia has been working with Jelli since 2015 to power its private marketplace, SoundPoint, which represents programmatic inventory on its 850 broadcast radio stations. Jelli also powers Katz Expressway, the independent programmatic marketplace run by radio […]
iHeartMediaJelli
iHeartMedia, Jelli and Foursquare Team up to Launch New Attribution Product for Advertisers
iHeartMedia, Jelli and Foursquare announced the launch of a new attribution product for broadcast radio that will offer marketers a unique combination of iHeartMedia’s massive reach and Jelli’s programmatic buying capabilities, with the attribution and insights tools from location technology company Foursquare. “iHeartMedia continues to reach more Americans than Google, Facebook and TV and the […]
FoursquareJelliiHeartMedia
iHeartMedia to acquire Stuff Media as podcasting continues its rise
Publishers continue to invest in podcasts despite marketers’ concern about the lack of 3rd-party measurement standards.
iHeartMediaStuff Media
iHeartMedia and ART19 Announce Groundbreaking Partnership to Provide First-of-its-Kind Listener Data to Podcast Publishers and Advertisers
New API Connected Distribution to Accelerate Growth of Podcast Industry ART19 Podcasts Now Available on iHeartRadio NEW YORK – iHeartMedia and podcast technology company ART19 announced an innovative partnership to bring ART19 podcasts to iHeartRadio, the all-in-one digital music and live streaming radio service, via an Application Program Interface (API) and to provide podcast publishers […]
iHeartMedia Creates Groundbreaking Programmatic, Real-Time Radio Ad Buying Platform
Deal Will Offer Automated Broadcast Radio Ad Buying from Industry Leader iHeartMedia’s 850+ Stations to Advertisers, Using Cutting-Edge Technology from Cloud-Based Jelli Katz Media Group Launches “Expressway from Katz,” First Industry Programmatic Buying Ad Exchange at Scale for Broadcast Radio, Using Same Technology New York – iHeartMedia, the media and entertainment company with the largest reach […]
AdvertisersJelliiHeartMedia
iHeartMedia Brings Real-Time Programmatic To Broadcast Radio
iHeartMedia media revealed Wednesday that it’s bringing programmatic, real-time radio ad-buying to terrestrial radio, powered by Jelli’s cloud-based ad platform. The news means that advertisers and agencies will soon be able to access iHeartMedia’s inventory in private exchanges for broadcast radio. As part of the unveil, iHeartMedia and Katz Media Group, a firm that does […]
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