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Yahoo (AOL)

SSP · DSP

News, Politics, Sports, Mail & Latest Headlines – AOL.com

Profile

TierEnterprise (10,000+ publishers)
SpecialtyLocation · Full stack (SSP and DSP)
OwnsOwn DSP · Own SSP · Own data · Own ad spots
Unique dataLocation data
Third-party verificationHUMAN · Pre-bid fraud filtering
FeesMedium: fee policy stated
Check before you signNot MRC-accredited
Same publishers asGoogle Ad Manager · Magnite · Microsoft Monetize

Running campaigns

Creative and traffickingFile specs
Deals and supplyPrivate marketplace · Floor policy · Pre-bid fraud filtering

What you buy

Ad spotsEdge-2-Edge Ad Collection · Yahoo Backstage · Yahoo DSP · Unified TVSee ad spots →

Reach

publishers19,852
Direct share41%
Confirmed by the exchange13 / 8,238

North America · Latin America · Europe · Middle East & North Africa · Sub-Saharan Africa · South Asia · East Asia · Southeast Asia · Central Asia & Caucasus · Oceania

Quality

Ad-heavy sites reached4.3%
Median publisher rank#187,810
Ad spot score53 / 100 · #326 of 1,179

How to place an ad

How to open an account here, what it takes and the minimum spend.

Exchanges selling the same publishers as Yahoo (AOL)

8 exchanges

Publishers Yahoo (AOL) can sell

Which publishers this platform can sell, largest first.